Employer branding refers to the process of designing and developing an employer brand that conveys a company’s image and identity as an employer. It is about influencing the perception of potential employees, current employees and the public at large to position the company as an attractive employer. PS: Here you can find everything important about […]
Direct traffic means the number of direct website hits. In other words, how many people entered your company’s URL and did not come to your website via a link. This indicates that these visitors already knew your company. Methods for traffic generation Here you can see methods to generate traffic: Search engine optimization Use social […]
Social listening means tracking trends and conversations about your brand and industry. It’s how you find out what your customers think of you. These are valuable insights to optimize marketing strategies and decisions and shape future campaigns. Social Listening vs. Social Monitoring Social listening shows why something is said and social monitoring provides information about […]
Quizzes, wardrobe tours and reaction videos – fashion in social media marketing is one of the most contested areas by agencies, labels and countless startups. One of the leaders, in creative ideas, online and offline is Supreme as well as the successful brands Off-White and Balenciaga. Looking for ideas for your own videos on fashion, […]
Testimonials, lookbooks and shopping hauls – like Off-White and Supreme, Balenciaga is one of the most hyped brands. Why? Good social media marketing for fashion. 79.9 percent of the population in this country are registered on social networks. What topics (content) does the community like? What topics does the community love? These videos have been […]
Strong social media concepts rarely include only a network or a social media strategy. What makes them so special is a perfect mix of different operational and strategic considerations for optimization. The first step always deals with the brand and its identity. Here, special emphasis is placed on the emotions and messages that your social […]
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.