Adobe Premiere Pro – More and more photographers are switching to video editing! Why shouldn’t they? Not only for social media marketing ideas of customers you need more and more video material, also at the points of sale, directly in the stores, POS more and more video marketing takes place. Large chains are now equipping […]
Today I once again encountered the problem in our advertising agency that I have to merge several text files into one. Therefore a small tutorial for merging text files. If you create a lot of content, you will often end up exporting several TXT files. These are then corrected by “Search & Replace” to standard […]
Minimal design is in vogue, of course. Many companies still need a logo with power! That’s why people have always liked to use mascots or cartoon characters. They revive a brand and give it a quick reference point for third parties. Lions are strong. Doves are peaceful. Doctors are reliable. Designing your own cartoons in […]
Shortcuts – This tutorial covers all important keyboard shortcuts and combinations for Photoshop. My tip for all Photoshop beginners is to try to work as little as possible with the mouse and as much as possible with the keyboard. Many have learned 10-finger typing at school or themselves. Of course it takes a little time […]
Designing realistic looking shadows is not easy, especially for beginners. Photoshop offers several options for shading objects. First, we always need a single object that has enough space around the edges. In the tutorial: Cropping with masks I will show you how to cropping objects with Photoshop. The tutorial video is coming soon, the complete […]
Print promotional materials! The small 1×1 for companies and startups. Many companies have their advertising materials professionally created in an advertising agency or by a designer they trust. But often you don’t need a reprint of your own promotional materials until a few years later. Maybe the designer is no longer in the same city […]
Free Video Tutorials – As a speaker and keynote speaker, including for social media marketing, we often bring companies, associations or even corporations current online marketing strategies. Not everyone can afford a ticket to the events and conventions. Therefore, I wanted to make another tutorial series on the topic of marketing on Facebook, YouTube, Instagram […]
Social media marketing is a hot topic for all big brands. Trends travel around the world in seconds and social media managers have the task of helping to shape trends. Through creative ideas, strategic planning and a precise conception of marketing in the social networks. Since I notice a lot of general questions during consulting […]
In Photoshop, you’ll constantly be dealing with three things: Layers, Masks, and Groups. They’re kind of the core of Photoshop. In layers, you can layer different graphics on top of each other. By using masks, some layers become transparent in certain parts. If several layers are on top of each other, a new graphic is […]
Correction layers allow you to visually adjust graphics in Photoshop. Whether it’s lighting, contrasts or the color tones. They are used in many Photoshop actions. For example, after all photographers’ photo shoots and on all advertising posters and on … the list is endless. That’s why, as a Photoshop beginner, it’s also worth taking a […]
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