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Influencer Marketing News

Influencers are important multipliers and brand ambassadors in social media marketing. Influencer marketing is therefore an important marketing tool, for example for Instagram or, even more specifically, Instragram Shopping.

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PRGear: Fitness meets function – New sports brand w/ Instagram star fabianxarnold

in Influencer, References/by Laura

Sport is so important! I myself try to go to the sport at least four times a week, in addition to the advertising agency, I need my compensation! Out of this motivation and through the good acquaintance with Men Blogger Fabianxarnold, we have now to a completely new area! Fitness apparel, gym gloves, pull-ups , […]

Influencer Marketing Course: Continuing Education & Training for Social Media Managers

in Berlin, Influencer, Instagram, Marketing, Online Course, Social Media/by Stephan Czaja

“Influencer marketing is on the rise!” – that’s what the headline above our last interview said. Today we give you 2 hours of know how for free! With Social Analytics, we make influencer marketing on Instagram possible for all agencies, companies, brands and online shops from Berlin to Hamburg, Cologne and Munich. So that really […]

Influencer marketing on the rise / Interview Internet World Business

in Berlin, Influencer, Marketing/by Stephan Czaja

Influencer Marketing – “2017 was a year in which a much ridiculed trend grew into an adult industry,” reads the headline on the latest articles in Internet World Business. Then Influencer Marketingerreicht mittlerweile nicht nur Vorreiter sondern auch etablierte Agenturen, die sich immer mehr auf diese neue Form der Reichweiten Generierung für Marketingaktionen verlassen. Influencers […]

Petfluencer. Cat and dog in social media marketing – 1LIVE / WDR Interview

in Berlin, Influencer, Instagram, Youtube/by Stephan Czaja

Petfluencer in Social Media Marketing – Today I was interviewed by WDR or 1LIVE Radio on the topic of influencers and even more special: #Petfluencer! Dogs and cats are extremely popular among Germans, millions are spent here every year on the finest food and all kinds of accessories. Petfluencers are also conquering the world of […]

Influencer Marketing Tool forInstagram: Social Analytics

in Berlin, Help, Influencer, Instagram, Tools/by Laura

Now it is time! After months of planning, Social Analytics is ready. The first comprehensive software tool for Instagram / Influencer Marketing on a high level. Social analytics is a huge win for small brands or big advertising agencies

Influencer Marketing #2: Blogger Relations? Advantages and disadvantages of the method

in Influencer, Instagram, Marketing, Online Course, Social Media/by Stephan Czaja

Micro, nano and the “normal” influencers: Can you really classify them? We take a critical look at the classification and categorization of influencers. Using a simple example, I show how differently you can classify reach. Influencer Marketing Online Course: Overview of Topics Definition, Development, Youtube, Facebook & Instagram Blogger Relations? Advantages and disadvantages of the […]

Social media stars 2017: review of trends, newcomers and campaigns

in Berlin, Influencer, Marketing, Trend/by Stephan Czaja

2017 hat Social Media Marketing aber auch Stars weiter in die Mitte der Gesellschaft gerückt. Vom Influencer Award wie dem “Place To B” von Axel Springer bis zum About You Awards. Weiter zu neuen Shooting Stars der Szene, im speziellen Lisa und Lena

Instagram Story: Now with polls, opportunities and risks for influencers and brands

in Berlin, Best Practice, Help, Influencer, Instagram, Marketing, Press/by Stephan Czaja

Now in Internet World Business magazine, the new interview with social media expert Stephan M. Czaja on the topic of “Influencer Marketing: New survey function of Instagram Stories”. Social media networks have changed the world and influencer marketing is changing the world of advertising. With constantly new features, social networks also advertise themselves. Instagram now […]