Tag Archive for: Evaluation

Key Performance Indicators (KPI): Reporting! CPM, CPC, PPC & Co. – success factors

Key Performance Indicators (KPI) – The various analysis options within social networks and, in particular, the extremely precise addressing of target groups (age, interest, place of residence, etc.), allow campaigns to be evaluated very precisely. But what does KPI actually mean? What does KPI mean? Quickly explained Simply explained: The abbreviation KPI stands for “Key […]

YouTube Evergreens: Concept, Idea, Learning from the Most Successful Videos!

YouTube Evergreen long-term analysis – What are the (!) success models in certain industries? Everyone wants creative concept, “never seen before” ideas, but how do you actually develop “ideas”? One tool, especially for young social media managers, is: learning from success models. If you are looking for creative ideas for videos, then our XXL list […]

Monitoring: Why Social Media Monitoring?

Social media monitoring is important, because in the end there must always be profits. Social media campaigns are never automatically successful. Previous experience is always combined with live experience, how does the target group react at the current moment? Based on this basic information, a social media agency develops concepts to make social media channels, […]

Referral spam? Solution & Tutorial for your Google Analytics Account and FTP / .htaccess

Referral spam from landing pages like semalt.com disturbs webmasters in their analyses, like in Google Analytics, enormously! But don’t worry, there are simple little tutorials that help to remove such spam from your own data. Already in June I wrote a small article about how to exclude spam pages via .htaccess. But since many people […]