B2B marketing in social networks, is it worth it?

Social Media B2B Marketing – B2B marketing in social networks, is it worth it? Here’s a little insight. Marketing in B2B is just as possible as concepts and measures aimed at a purely B2C audience. Why? Most decision-makers in companies and enterprises are themselves logged into social networks! Meeting decision makers: Career Network They have […]

Personnel marketing (recruiting) with social media: Measures & instruments – 9 tips!

Internships, studies and dissertations – especially when it comes to recruiting young employees, social networks such as Instagram, TikTok and Youtube play an increasingly important role. The own branding on Instagram, the own Facebook channel or even the channel on YouTube. The use of social networks not only ensures reach, but also potential new employees. […]

Native / Display Ads: Advertising in online media

Telegram explained simply: app, functions & users

Telegram – Telegram is a social network from Russia. The network is a free chat service that allows users to communicate with each other across all mobile devices. They can send text and voice messages, as well as photos, videos, documents and files. It is also possible to make video and voice calls with other […]

Social Media Marketing Agency Berlin – Instagram, Youtube, Facebook & TikTok

Social Media Marketing – Marketing today is so much more complex than ever before. The marketing mix is constantly expanding. Berlin is a hotspot for ideas but also full of competition. If you want attention and reach, you have to use new methods and strategies. The importance of social media marketing is increasing for companies […]

Regrammen, Repin, Retweet + Responsive YouTube Videos with CSS

Regram, ribs, retreat, important names for social media managers. But what makes the terms so special? Content production is extremely complex! For Instagram less than for YouTube but still it needs almost daily content on social networks. Showing your creativity every day is difficult. This is not only about creativity itself, of course there are […]

Monitoring: Why Social Media Monitoring?

Social media monitoring is important, because in the end there must always be profits. Social media campaigns are never automatically successful. Previous experience is always combined with live experience, how does the target group react at the current moment? Based on this basic information, a social media agency develops concepts to make social media channels, […]

ow.ly: Short link for tracking and monitoring – advantages

On ow.ly, you can generate short links. We have already written extensively about shortened links and their advantages in tracking and monitoring in our Social Media Blog. What makes shortening from ow.ly so useful? Ow.ly is a project of Hootsuite, a popular software for advance planning of social media postings. It shortens links and creates […]

Being private on social media? Pros and cons of use

Being private on social media? Meanwhile it has become a really important topic, not only for politics, but for everything and everyone. Europe-wide protests on the Upload Filter, Mark Zuckerberg before the US Senate, with hearings on the Cambridge-Analytica scandal and the political influence on elections, up to EU data protection, which is becoming more […]

Organic reach – Facebook, Instagram, YouTube and Virality

Organic reach is one of the goals in social media management. Because organic reach is sustainable. Real people, real people who interact with their social media account. Most companies spend a lot of money on reach, because creating their own community requires a lot of creativity, time and work. For companies, brands and products it […]