As a Facebook agency, we are of course always on the lookout for the latest features offered by Facebook itself. Every now and then you come across a feature that you didn’t even expect, such as the personalization of ads or the editing of your own interests and information. Today I can on Facebook through […]
Facebook marketing – Retargeting, pixel, groups, fanpage: Facebook is its own universe! A social media campaign therefore also has different components. For a start, however, many are concerned with the basic structure of their own Facebook channel for companies or products. Especially for online shops and digitally distributed products, it pays to take a look […]
Influencer Marketing – “2017 was a year in which a much ridiculed trend grew into an adult industry,” reads the headline on the latest articles in Internet World Business. Then Influencer Marketing erreicht mittlerweile nicht nur Vorreiter sondern auch etablierte Agenturen, die sich immer mehr auf diese neue Form der Reichweiten Generierung für Marketingaktionen verlassen. […]
Petfluencer in Social Media Marketing – Today I was interviewed by WDR or 1LIVE Radio on the topic of influencers and even more special: #Petfluencer! Dogs and cats are extremely popular among Germans, millions are spent here every year on the finest food and all kinds of accessories. Petfluencers are also conquering the world of […]
Everyone knows search engines, first and foremost Google, of course, and the task of a search engine is to give the searcher the best possible results for the search terms. With SEO measures you achieve that the website of a company – provided the content is right – is placed as favorably as possible in […]
Micro, nano and the “normal” influencers: Can you really classify them? We take a critical look at the classification and categorization of influencers. Using a simple example, I show how differently you can classify reach. Influencer Marketing Online Course: Overview of Topics Definition, Development, Youtube, Facebook & Instagram Blogger Relations? Advantages and disadvantages of the […]
2017 hat Social Media Marketing aber auch Stars weiter in die Mitte der Gesellschaft gerückt. Vom Influencer Award wie dem “Place To B” von Axel Springer bis zum About You Awards. Weiter zu neuen Shooting Stars der Szene, im speziellen Lisa und Lena
Print promotional materials! The small 1×1 for companies and startups. Many companies have their advertising materials professionally created in an advertising agency or by a designer they trust. But often you don’t need a reprint of your own promotional materials until a few years later. Maybe the designer is no longer in the same city […]
Now in Internet World Business magazine, the new interview with social media expert Stephan M. Czaja on the topic of “Influencer Marketing: New survey function of Instagram Stories”. Social media networks have changed the world and influencer marketing is changing the world of advertising. With constantly new features, social networks also advertise themselves. Instagram now […]
Today we want to introduce you the best and new social media software tools. Social media marketing has changed the world of advertising agencies and of all companies extremely and sustainably through the new structures of communication. Not only the communication processes are new, the entire recommendation marketing has taken a new place in the […]
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.