Instagram is growing – but growing organically is becoming more difficult. Algorithm updates, a flood of content and declining reach will make gaining real followers without ads a real discipline in 2025. Those who manage to do it anyway will build a community that buys, recommends and stays. This guide shows you the best levers, […]
Restaurants, cafés and bars are facing a clear reality: over 70% of guests choose a restaurant after discovering it on social media. If you want to be visible in the restaurant industry, you need to be present where hunger arises – on Instagram, TikTok and co. This guide shows you how to attract more guests, […]
Snapchat reaches over 400 million active users worldwide every day – and more than half of them are under the age of 35. For businesses looking to target a mobile-savvy, affluent audience, Snapchat Ads is one of the few platforms that still offers real reach without massive organic competition. In this guide, you will learn […]
Over 750 million people use Snapchat every day – and yet many companies are hesitant to use the platform as a serious marketing channel. This is a mistake, as Snapchat reaches a target group in the 13 to 34 age group that is becoming increasingly difficult to reach on other platforms. Why Snapchat is relevant […]
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Reach is the number of people or accounts that see your post on social media. The interaction rate (likes, shares, comments, etc.) of this post is another KPI that goes hand in hand with Instagram reach. Range types Here you can see the different types of reach once enumerated: Post reach – number of individual […]
An interesting Instagram tool is the Story function. Since such a story is only active for 24 hours, it is to be assumed that the effect with users probably remains manageable. What are your experiences
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.