Follower is the English term for people who follow you on social networks. The more precise definition of the term follower comes from people who follow a channel, whose information is subscribed to and therefore constantly want to see information and updates. A follower may be interested in a particular channel due to many properties. […]
Following is the English term for following another person on social networks. So if I follow your company, or your project, then I’m your follower. In my following list you are then also listed and my followers again you can see in it. What makes the term following so important? Following is thus an important […]
We had already written about the two English terms Follower and following last week. There is also a relationship between these two values. The number of followers expresses how many people follow our social-media channel. Following expresses how many social media channels we follow. This results in a certain ratio. The more exclusive the brand, […]
Community and Follower: What Does Success On Instagram Mean? All strategies and concepts in Instagram Marketing aim to build a strong and vital community. Especially the interaction, i.e. the frequency of comments and likes, plays an important role. Let’s look at a small example of best practice for the topic of interaction. In our small […]
More likes, comments and followers on Instagram – it sounds so easy but many social media managers have difficulty interacting with the community on a regular basis. His other projects that are pending in the company, holidays or weekends. The big problem is that there are always gaps. Social media Goodman rate Instagram channels but […]
New! Fresh! And 100% free! My new video tutorial about Influencer Marketing. With our new tool Social Analytics we make Influencer Marketing possible for every agency, every company, every online shop and every startup! To make sure everyone knows exactly how to do it and where the important adjustments are, I spent one week, every […]
How are Influencers actually categorized? Especially for an Influencer agency, it is important to have a quick overview even if it is about offers for customers. The meaningful composition in groups helps in the calculation of prices also with the clarity. In universities and colleges, too, there is an increasing emphasis on the topic of […]
Social Media Marketing
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As experts and interview partners, we are happy to pass on our knowledge. Among others at ZDF, 1LIFE, Sat1 and Pro7 in Germany. Stephan M. Czaja, Social Media One owner and social media expert.
- Combin Scheduler: Schedule Stories & Posts for Instagram – ultimate software test
- Native Ads: definition, costs, examples and agency
- UTM parameters: Definition, Google Analytics for E-Commerce, Youtube, Facebook & Co. + Example
- CPM (costs per mille) in marketing: abbreviation, definition and calculation + CPC difference
- Impression in online marketing (Google, Instagram & Co.): definition, calculation and monitoring
- Virtual influencers: LOUT about Zoe & Ella – competition for Lil Miquela (Instagram)?!
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