Whoever talks about CTR (Click Through Rate) should also know CPM, also Costs Per Thousand. In the monitoring, for success control, incessantly. What CPM is and what the difference between CPM and CPC is, you will learn here. CPM simply explained: Definition Cost Per Thousand (CPM), also known as Costs Per Mille, is a marketing […]
Virtual models now appear on the front pages of major magazines such as Vogue, Harpers Bazaar, Elle and Vanityfair. They are the new faces of marketing campaigns and receive a lot of attention and prestige in the social media. The generated models are not only incredibly hyper-realistic, but also capable of seamlessly transforming and revealing […]
WordPress: Installation, Setup and SEO Texts – Learn the basics of WordPress and search engine optimization now for free with our new video series on Youtube. In 5 episodes you’ll learn the basics of WordPress, around installation and setup. We continue with SEO text basics. Perfect for the self-employed, businesses but also employees who want […]
Designing infographics yourself with Photoshop is not that difficult! As long as you take a little time, get to know some tools and learn how to work with layers and groups. With this knowledge you can create great infographics within minutes. For your blog, for Instagram, Facebook, Pinterest or even for your news section in […]
Social Media Marketing – Marketing today is so much more complex than ever before. The marketing mix is constantly expanding. Berlin is a hotspot for ideas but also full of competition. If you want attention and reach, you have to use new methods and strategies. The importance of social media marketing is increasing for companies […]
Becoming a model – We met today with CM Models agency owner Stephan Czaja. Within a very short time he has built up one of the leading model agencies with jobs in Los Angeles, London, Hamburg, Berlin, Paris and Shanghai. He knows the requirements for models around minimum height, weight & Co. Stephan also organizes […]
Social Media SEO – After our big editorial on the basics search engine optimization, we wanted to take a closer look at the topic of search engine optimization on social networks like Facebook, YouTube and Instagram today! In principle, this is also about “keyword”-optimization. However, we often talk about “search engine optimization” on social networks […]
Social Media Expert – Spring is here and the marketing machinery is running at full speed again: fashion, food, real estate, lots to do! In addition, we are in the next few weeks directly on three dates as a speaker to experience, in Cologne, Munich and in June in Berlin. Thank you for your trust […]
YouTube demonetizes Coronavirus – By monetizing on YouTube, creators (people who publish new videos) can earn money passively. This gives them the freedom to record new videos. A good principle that can also be exploited like in the case of Covid-19 (Coronavirus from China). Danger or “hype”? Today demonstrators show: whoever shocks gets clicks. Whoever […]
Video Marketing in Hamburg? In fact, social media marketing on YouTube is easier than you might think. Just take a look at the bigger bloggers in Hamburg. Most of the time you work with a simple camera, no lights, no extra microphone, no production studio. All that successful YouTubers need is your own motivation. Like […]
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average of the last 12 months. Survey after consultation – online, by telephone or on site.