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Google Algorithm Update: How SEO rankings change in 4 days – Example & Best Practice
in Profi, SEO & SEA/by LauraThe online marketing industry is shaking, Google is making a new update to its search engine algorithm! Yesterday we received an unusual amount of news, all of them concerning the latest update, which has more severe effects than most of the changes. The last figure from 2018 shows as many as 3,234 updates in the […]
WordPress: installation, setup to SEO texts in 5 episodes – Learn for free with videos
in Fortgeschrittene, SEO & SEA, Tutorial/by Stephan M. CzajaWordPress: Installation, Setup and SEO Texts – Learn the basics of WordPress and search engine optimization now for free with our new video series on Youtube. In 5 episodes you’ll learn the basics of WordPress, around installation and setup. We continue with SEO text basics. Perfect for the self-employed, businesses but also employees who want […]
Create infographics with Photoshop: design, SEO and viral posts – free explanatory videos (German)
in Fortgeschrittene, SEO & SEA, Tutorial/by LauraDesigning infographics yourself with Photoshop is not that difficult! As long as you take a little time, get to know some tools and learn how to work with layers and groups. With this knowledge you can create great infographics within minutes. For your blog, for Instagram, Facebook, Pinterest or even for your news section in […]
SEO on Facebook, YouTube and Instagram? Channel Name to Video Marketing (Search Engine Optimization)
in Profi, SEO & SEA/by LauraSocial Media SEO – After our big editorial on the basics search engine optimization, we wanted to take a closer look at the topic of search engine optimization on social networks like Facebook, YouTube and Instagram today! In principle, this is also about “keyword”-optimization. However, we often talk about “search engine optimization” on social networks […]
Search Engine Optimization (SEO / SEA): Google & Co.
in Help, SEO & SEA/by LauraSEO Onpage Optimization – Onsite Tips with Definition and Explainer Video (free)
in Profi, SEO & SEA/by Stephan M. CzajaSEO Onpage Optimization – There are many questions about this topic! From “What is On Page Optimization?”, “What does Onpage and OffPage mean?” to “What is OffPage SEO?” and especially “What does a good SEO Onpage Optimization cost?” What does a good SEO Onpage Optimization cost? Nothing, if you do it yourself! As I have […]
New Google Search Console: Setup for websites, shops and WordPress
in E-Commerce, Marketing, SEO & SEA/by Stephan M. CzajaNew look for Google Webmaster Tools or now Google Search Console! The most popular search engine optimization software for online operators for detailed query of impressions, clicks and rankings has changed its look. The design has become more modern, with compatibility for mobile web viewing. We wanted to take a direct look at the most […]
Referral marketing – Positive reviews in social networks & online portals
in Fortgeschrittene, Marketing, SEO & SEA/by Stephan M. CzajaReferral Marketing – Of course, today we could take a look at the general question, how do you get happy employees? From working hours to flexible hours, bonus payments, more vacation days, the general mood in the team to small attentions that should be given to the employee. But we want to focus on reputation […]