The changing world of marketing: which strategy should you choose? In an era where digital communication and online presence are becoming increasingly important, choosing the right advertising strategy is crucial. In this article, we take a look at different marketing and advertising strategies that are particularly relevant in today’s world: Social Marketing, Online Marketing (Google […]
More and more companies finally want to take off on the fastest growing social media platform TikTok. No wonder: The advertising prices on TikTok are up to 7x cheaper compared to Meta and the target group with a user base of more than 1.5 billion people is huge. But many companies are overwhelmed and look […]
Influencer Event Concept – How does it all begin? As an influencer agency, we often deal with clients who are planning their first influencer event. Instagram, TikTok, YouTube & Co. have become huge and social media stars are the brand ambassadors of our 20s. Ideas, planning, sketching – How to create an event! Including example […]
A headhunter is a person or company that searches for talented professionals on behalf of companies to fill open positions. Headhunters search specifically for candidates with certain skills and experience that are relevant to the job. Often in industries where good employees are worth a lot, for example, e-commerce staff recruiting. Specialized in certain industries […]
HR (human resources), or human resources, refers to the department of a company that deals with the management of employees and their concerns. The HR department is usually responsible for coordinating the hiring, training and development of employees, maintaining personnel files and ensuring compliance with labor laws and regulations. Tasks of an HR department The […]
Target group marketing is a success-critical component of all good marketing. It deals with identifying, addressing and servicing specific target groups with the aim of generating sales for a company. A successful marketing plan is based on understanding the members of a specific target group. Only then can companies manage to send the right message […]
There is a new update on the social media platforms Instagram and TikTok! Namely, you now have the option to rearrange your feed posts by pinning the posts you like the most. This post will then appear at the top above your other posts in your feed. But how does this work and why does […]
HR marketing – It is nothing more than applying marketing concepts to the HR area. As with classic marketing, the aim here is to align the company and its products holistically with the customer needs of current and future employees. As a result, employees are viewed less as a “resource” and more as “customers” whom […]
Content ideation is a commonly used term in content marketing that defines the process of brainstorming, as well as identifying relevant topics to address your target audience. Thus, it is also the first step of content creation. What is content ideation all about? In the first step of content creation, ideas and relevant topics for […]
The most popular social network – What is the most popular social network? The question is difficult to answer, because there are always snapshots! The development of social networks is very dynamic, from the beginnings in 2004 until today in ! In this time-lapse you can see the whole evolution of social networks with their […]
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.