Direct message (DM) – Personal messages on social networks

A direct message is the direct private message between a sender and a recipient. Direct messages are accordingly colloquially private messages. News that is not intended for the public. Direct messages are available on all different platforms, Facebook, YouTube, Instagram, Snapchat and many others. History of the Communication Model In its theoretical assumption, the sender-receiver […]

Social media marketing fashion: concept, advertising and influencers

Fashion never stands still – it is constantly evolving. With every season, new collections await you, bringing a breath of fresh air into your closet. As your social media agency and influencer agency, we are always on the lookout for the latest trends and hypes, especially in fashion marketing. Even before the outfits and accessories […]

Influencer Marketing: Strategy, Reach and Agency

Influencer Marketing: Strategy, Reach and Agency – In the era of social media, marketing has evolved rapidly. One emerging concept that is captivating companies is influencer marketing. But how do you design an effective influencer marketing strategy? What kind of reach can be expected? And how does an influencer agency support its clients? Let’s take […]

Insurance – Social Media Marketing and Influencer

Insurance and social media marketing – for many advertising employees this sounds like two completely different areas! Best practice examples prove it, even the largest insurance companies in Germany hardly manage more than 1,000 followers on Instagram. 1,000 followers on Instagram? Is that all you can do? Maybe these insurances haven’t found the right social […]

Social Hub: Editorial Planning and Monitoring – Software Tip

Social Hub is primarily concerned with user interaction. In addition to the usual editorial scheduling that Buffer or Hootsuite also offer, this software places special emphasis on tracking conversations, having quick response from employees when comments or posts are made, and thus building long-term relationships with the user. The software advertises itself as being able […]

Buffer: The Hootsuite alternative for editorial planning – Software Tip

Buffer is like Hootsuite a tool with which you can connect the different networks with each other. Just like in the other program, you can link the various networks, in addition to Facebook, of course, also channels such as the business portal LinkedIn or Google+. In the free version, you can initially only link two […]

Training in Social Media Marketing: Manager course in online course – start now!

Social media managers deal with the most modern form and discipline of online marketing. Social networks like Facebook, Instagram and Youtube have changed the world and of course the world of advertising. Today, everything is oriented towards the extremely fast flow of information. Information (videos, photos, texts, trends, etc.) is shared more quickly than ever […]

Turbo Toolbox: Template collection for landing pages, ads, webinars, etc. – Templates Tip

The Turbo Toolbox is a collection of templates that have achieved the highest conversion rates after extensive testing. If you use software like Klick Tipp, you will love the Turbo Toolbox. Because here you get directly prefabricated clickfunnel templates, as well as of course for email campaigns. Landing Pages, Facebook Ads and Webinar – Marketer […]

Ryanair Tattoo: Viral reach and profitability – Sat1 Breakfast TV

Can you earn money with advertising tattoos? Today we took a close look at advertising tattoos for Sat1 breakfast television with our social media expert Stephan Czaja! A few weeks ago a young man reads out of pure love for the airline “Ryanair” a huge tattoo on his forearm. Watch there: A large aircraft with […]