Tag Archive for: Video

NEW! Facebook Change: Video Marketing + Design for the fanpage

News! The previous Facebook fanpage design was limited to photos and graphics. Past the old world and forth with something new! For the first time the message appeared. Facebook has just released a new function. Videos can now be used as a trailer in their own fanpage

Social Media Basics: Peak Traffic Times – Video Tutorial #7

Knowing the best times to post on social media isn’t a secret—it’s a matter of data. If you post when your target audience is asleep, you’re throwing away organic reach. Timing is one of the few free levers in social media marketing —and yet it’s systematically underestimated. Learn more about the social media agency —or […]

Social Media: Free Video Tutorials for Successful Online Marketing

Free Video Tutorials – As a speaker and keynote speaker, including for social media marketing, we often bring companies, associations or even corporations current online marketing strategies. Not everyone can afford a ticket to the events and conventions. Therefore, I wanted to make another tutorial series on the topic of marketing on Facebook, YouTube, Instagram […]

Twitter Marketing: Do you need it! Between Bots and Fake News – Video Tutorial #6

Twitter. Do we need it? In this episode, we take a critical look at the network. Social bots and fake news gave Twitter a whole new value in the us election campaign. But is Twitter worth it for companies? German tutorial

Pinterest Marketing: E-commerce and Backlinks – Video Tutorial #5

Pinterest has not yet arrived in Germany. Although it is the first port of call for many creative people looking for inspiration. Google also positions the images that you have in your “pinboards” in Pinterest high in the search results. So Pinterest marketing also relates to search engine marketing. Here is our little introduction! You […]

Photoshop tutorial on layers, masks and groups for beginners

In Photoshop, you’ll constantly be dealing with three things: Layers, Masks, and Groups. They’re kind of the core of Photoshop. In layers, you can layer different graphics on top of each other. By using masks, some layers become transparent in certain parts. If several layers are on top of each other, a new graphic is […]

Correction layers in Photoshop: light, contrast, color tutorial for beginners

Correction layers allow you to visually adjust graphics in Photoshop. Whether it’s lighting, contrasts or the color tones. They are used in many Photoshop actions. For example, after all photographers’ photo shoots and on all advertising posters and on … the list is endless. That’s why, as a Photoshop beginner, it’s also worth taking a […]

Youtube Video Marketing: Content, Community and SEO – Video Tutorial #3

Youtube is the main source of information for video content. Every second internet user is registered here. An incredible number with great potential. Next week we’ll look at how you can successfully do video marketing in Youtube! You can find all the social media marketing tutorials here. Want to get started with Youtube marketing and […]

Photoshop Tutorial: Clipping with Masks / Transparency

Photoshop, with its layers, allows multiple graphics to be on top of each other. If we compare this with two sheets, we would only see the top sheet. If we want to take a look at the sheet below, we either have to turn off the layer or put a mask on it! Masks overlay […]

Instagram Marketing: Bloggers, Influencers, Timings – Video Tutorial #4

Instagram inspires young target groups in particular. Most users are between 12 and 29 years old. This makes Instagram a wonderful tool for young brands to generate reach. Blogger relations and influencer marketing by big brands show how it’s done. We take a first look at the network for snack content. German tutorial.