Entries by Stephan M. Czaja

Google Analytics – Code embedding and search engine analysis for beginners

Search engine optimization always requires several ways. In addition to backlinks, content and structure, it is always crucial to know the behavior of your own visitors. The free Google Analytics software offers a comprehensive insight into the behavior of users. In addition to real-time tracking and overview, Google online also provides information on user group […]

Designing Business Cards with Photoshop (Basics) – Video Tutorial

Design your own business cards with Photoshop! The tutorial for quick design and first basics. Many companies and businesses today have their own small media department, even self-employed increasingly work on their own media. Thanks to smart models again Adobe Creative Cloud, in which the software is rented monthly, media can be created quite quickly, […]

X-Mas: Social Media Marketing – 3 chapters for free!

Social Media Marketing – for Christmas for you 3 chapters – now for free. In front of the fireplace or for your office, we hope you enjoy & get inspired. We have tailored the book especially to the fashion industry. For the free edition we have kept the common thread and show you what potential […]

Now on sale – SMO Book: Social Media Marketing

After many months of time investment it is finally out today! Our book about social media marketing – inspiration for fashion labels (fashion companies and fashion online retailers). The book describes in particular how you as a fashion company effectively reach target groups in social networks. The choice of the network plays an important role, […]