Posts

Model: Casting Tips, Requirements, Jobs for Instagram, Youtube & Co. – Interview

Becoming a model – We met today with Cocaine Models agency owner Stephan Czaja. Within a very short time he has built up one of the leading model agencies with jobs in Los Angeles, London, Hamburg, Berlin, Paris and Shanghai. He knows the requirements for models around minimum height, weight & Co. Stephan also organizes […]

Search Engine Optimization (SEO / SEA): Google Agency, E-Commerce, Ads + Top10 Tips

Search engine optimization, how does that actually work? Today we want to take a closer look at the topic of search engine optimization, or SEO. So that you understand how the mechanism (PageRank) and algorithm behind search engines like Google or Bing, Yandex and Duck Duck Go Go works. Of course with a clear focus […]

YouTube: Help & tips and basics for Video Marketing

Video Marketing in Hamburg? In fact, social media marketing on Youtuber is easier than you might think. Just take a look at the bigger bloggers in Hamburg. Most of the time you work with a simple camera, no lights, no extra microphone, no production studio. All what successful Youtuber needs is your own motivation. Like […]

Facebook statistics: advertising, marketing, users, share price & infographics

Facebook – marketing, advertising, users, … what facts and figures are there about the largest social network in the world? At the beginning of the year, Facebook had 2.2 billion users worldwide. But if you look at the age structure you can see that the youth is migrating to alternatives like Instagram and TikTok. Facebook […]

WordPress: Password forgotten or hacked?! Change password via SQL in 3 steps

Today I had an interesting customer project. When I received the SQL file for the WordPress system from the customer, I found out that I had no access to the system. And my customer is on vacation. So I wanted to log in, but I couldn’t. So this morning I had to create an account […]

Satellite Project (SEO): Increase reach through backlinks in your own network

Satellite Project – Tip! Have you ever heard of a “satellite project”? In online marketing, a satellite project is a second website, a second blog or a second social media account that generates additional reach. Satellite projects for search engine optimization: How does it work? Here’s a little best practice of mine, to support my […]

Social Selling – Shopping on Facebook, Instagram and Youtube

Social Selling deals with the art of generating sellers from social networks. Through creative and good content, through targeted advertisements, through influencer marketing has also been through its own online stores in the social network. This works with Facebook as well as with Instagram. One of the latest trends, your own online shop on Facebook […]

Regrammen, Repin, Retweet + Responsive YouTube Videos with CSS

Regram, ribs, retreat, important names for social media managers. But what makes the terms so special? Content production is extremely complex! For Instagram less than for YouTube but still it needs almost daily content on social networks. Showing your creativity every day is difficult. This is not only about creativity itself, of course there are […]

Monitoring: Why Social Media Monitoring?

Social media monitoring is important, because in the end there must always be profits. Social media campaigns are never automatically successful. Previous experience is always combined with live experience, how does the target group react at the current moment? Based on this basic information, a social media agency develops concepts to make social media channels, […]