Social Bots in Comparison: Combin vs. Instazood – Quality vs. Quantity in Marketing

The big comparison! Combin versus Instazood, or quality versus quantity. Social bots are used by more people, bloggers and agencies than you think. Example? Over 70% of tweets in the US election campaign came from an IP address. Bots interact humanly and enable mass interactions (likes, comments, and follow/unfollow cycles). Today we want to take […]

SME & Social Media Marketing: 5 questions to our expert – Magazine Interview

Small and medium-sized companies can save a lot of advertising budget through social media marketing, because an initiated community is constant. Community, advertising, customer service and personnel search, with their own social media account companies can only win. In an interview with [ DEMNÄCHST ] today we philosophized about SMEs (small and medium-sized enterprises) and […]

Content Spinning for Social Bots: Comment Spinner Tool

Today we want to look at a very special topic, precisely it is about content spinning. Content spinning, quite simply explained, deals with forming meaningful sentences from various variables. For example, we have a variable that looks simplified as follows: {A|B|C} The results: A or B or C From this variable we can generate different […]

Social Media Design – Graphic design of a creative agency: Best Practice

Social media designs of a creative agency promote the look (the’image’) of a company. Modern graphic design increases the interaction with the users and thus the profit – whether registration, sale of the establishment of contact. If you want to keep your social media concept lean, you can rely on Instagram, especially with young target […]

Advertisements in Instagram Stories: Corporate Advertising

Advertise even more effectively on Instagram? On Instagram you can not only advertise with a posting but also play advertising in the Instagram Stories. Today we want to discuss the advantages and disadvantages of such an Instagram Story ad. Like to see a real campaign? Check out this Instagram ads design best practice. But first, […]

Social Analytics Companies: Our #2 Software

For Instagram we are one of the first Social Analytics Companies. We have been developing software for social media for over 2 years. We are especially interested in the analysis of Instagram accounts and bloggers. Influencers and bloggers form the absolute spearhead of the social media marketing world today. Young stars, e.g. from the Kardashian […]

Social Media Strategy for Facebook, YouTube, Instagram & Co. – Agency Tips

The philosophy of a company, the values that are carried from the inside to the outside, partly to motivate to participate, are not only part of the employee strategy but also part of the marketing. The identity of our company, the company or our products is decisive for the authentic effect of our brand. Authentic, […]

Develop social media strategy: case study product evaluation and ABC analysis

Who are you? Already the big sticking point. Do people love the brand or do they use the brand? Our starting point. Main point before starting to think about marketing strategy as a company, it is important to first focus exactly what we as a company, agency, product, service or club can score. Therefore, it […]

Online Supermarket Test USA! Organic food to grilled meat on Instagram

Social Media Marketing for Food – The United States is home to the largest supermarket chains in the world today, Walmart, Whole Food, and even Trader Joe’s. Doing the big weekend shopping yourself and then driving home to the family in an SUV is something very few people want to do themselves. That’s why online […]

Top Food Start Ups USA in Check! Marketing with high investment – guaranteed success?

Social Media Marketing for Food – After we have compared in our last “Insta-Food-Check”, the food online shops USA and food shops in Germany, we draw today the comparison to startups in the food online trade! Why actually? In the analysis of US and German supermarkets active on Instagram to gain more reach, the relatively […]