CPC: This is how much a click costs – Statistics Google Ads EU comparison!

What does CPC mean? What is a good CPC? What is an average CPC? How much do you pay when a user clicks on the ad? After our large article on the topic in Google Ads, we receive a lot of questions about the topic “Costs of advertising on search engines”. Therefore, we want to […]

WordPress: installation, setup to SEO texts in 5 episodes – Learn for free with videos

WordPress: Installation, Setup and SEO Texts – Learn the basics of WordPress and search engine optimization now for free with our new video series on Youtube. In 5 episodes you’ll learn the basics of WordPress, around installation and setup. We continue with SEO text basics. Perfect for the self-employed, businesses but also employees who want […]

Expert on TV, in newspapers and as speaker at events: Social Media Marketing with Stephan Czaja

Social Media Expert – Spring is here and the marketing machinery is running at full speed again: fashion, food, real estate, lots to do! In addition, we are in the next few weeks directly on three dates as a speaker to experience, in Cologne, Munich and in June in Berlin. Thank you for your trust […]

Instagram Stars 2020: The biggest influencers on Insta

Instagram is more popular today than ever before. Who are the absolute top stars on Instagram at the start of 2020? Cristiano Ronaldo, Ariana Grande, Selena Gomez, Kim Kardashian, Kylie Jenner – who is at the top this year? We have the latest numbers & facts for you. More about Instagram? Read all about our […]

SEO Onpage Optimization – Onsite Tips with Definition and Explainer Video (free)

SEO Onpage Optimization – There are many questions about this topic! From “What is On Page Optimization?”, “What does Onpage and OffPage mean?” to “What is OffPage SEO?” and especially “What does a good SEO Onpage Optimization cost?” What does a good SEO Onpage Optimization cost? Nothing, if you do it yourself! As I have […]

New Google Search Console: Setup for websites, shops and WordPress

New look for Google Webmaster Tools or now Google Search Console! The most popular search engine optimization software for online operators for detailed query of impressions, clicks and rankings has changed its look. The design has become more modern, with compatibility for mobile web viewing. We wanted to take a direct look at the most […]

Social Media Agency for Banking and Finance: Strategy, Marketing and Reach

Seriousness and social media marketing – especially for banks, serious social media marketing but also content management and community management is decisive for brand awareness. Credible products, honest statements and trustworthy references are what counts when a bank wants to use social media marketing. The agreement between the internal marketing and the social media agency […]

User Generated Content – Web 2.0: Advantages and Disadvantages

Web 2.0, user-generated content, that’s the big new source of innovation. While the world was built over millennia after transmitter receiver model was built, one transmitter, many receivers, Web 2.0 and the structure of everything has changed. Today, anyone can become a radio station and so there are stars on YouTube and Instagram who still […]

Employee Advocate: Reinforcement (Recruiting)

For the recruitment of personnel and of course the positive image, advocates among the employees are very important. If you need very good personnel due to high technology, complicated processes or first-class management, you will get to good people through the short distance. E.g. recommendations made by your own staff. This is not only possible […]