Tag Archive for: Tools

Sales Software: Comparison & Providers for Small Businesses

Small businesses lose potential customers every day—not because their product is bad, but because they don’t systematically follow up on leads. Good sales software fills this exact gap: It structures your sales process, automates follow-ups, and shows you at a glance which deals are close to closing. The market is now huge—this comparison will help […]

Social media automation: tools and workflows for companies

More than 80 percent of marketing teams say that repetitive social media tasks eat up valuable working time – time that would be better invested in strategy and creative work. Social media automation solves precisely this problem: it takes over predictable, recurring processes so that you can concentrate on what really matters. What social media […]

Creating social media content: Workflow and tools for companies

If you want to be visible on social media today, you need more than just good ideas – you need a functioning content workflow that consistently produces high-quality content. According to a recent study by Hootsuite, companies that work with a structured process produce three times more content with the same amount of staff. That […]

Create AI videos: YouTube Shorts, Instagram Reel, TikTok – UGC, Ads, Tools & Co.

Creating AI videos – YouTube shorts, Instagram reel, TikTok, what’s possible? Here is a current insight from our marketing agency with its own project. You can see how to produce videos with AI, short formats for Instagram and TikTok, longer explanatory videos for YouTube and even AI avatars of myself. The exciting thing: AI doesn’t […]

Vibe Coding with AI: Stephan’s experiences, tools, 7 examples & cases – Krass!

Vibe coding with AI – There is now a term for what I do: vibe coding. It describes the way you work with AI tools without having to do any hardcore programming yourself. AI in coding opens up completely new possibilities – from web development to apps, games and marketing computers. Today I’ll show you […]

AI marketing: text, image, video, advertising, store & social media – what works?

Marketing in 2026 is unthinkable without AI. From texts and images to videos – artificial intelligence is changing how agencies work and the roles that people play in them. However, the real revolution is not in the technology, but in the mindset: AI frees teams from routine so that they have more time for strategy, […]

OpenAI: The AI giant with ChatGPT, DALL-E, Sam Altman & Co.

OpenAI is one of the most exciting AI companies of our time. With tools such as ChatGPT, DALL-E and Codex, OpenAI is shaping the global discourse on artificial intelligence. But what exactly does OpenAI do? Where does the company come from – and what are its plans for the future? What does OpenAI actually do? […]

SEO strategy with mini tools: The secret weapon for page 1 content – B2B leads example

Best practice from the B2B / SEO world – The world of online marketing and search engine optimization (SEO) is constantly evolving. In this dynamic environment, it is crucial to find innovative approaches to increase the visibility of your website and generate quality traffic. One effective way to achieve these goals is to integrate Mini […]

TikTok for Business: SME Marketing – 5 steps for beginners

TikTok Marketing for Business (SME) – Whether small local businesses or large international corporations, TikTok is an interesting marketing tool for all. The short video app offers a unique opportunity to interact with potential customers in a whole new way. We’ll show you how TikTok marketing works and what opportunities there are for businesses. Small […]

Automation in Social Marketing: Postings, Comments, Ads & Co.

Automation – Does social media marketing work completely “automatically”? Yes and no. With expert help, you can find ways and means to use various networks without investing a lot of effort every day. In some cases, however, you come up against limits or rather gray areas. In short: What does the network allow? Because although […]