Tag Archive for: Brands

OpenAI: The AI giant with ChatGPT, DALL-E, Sam Altman & Co.

OpenAI is one of the most exciting AI companies of our time. With tools such as ChatGPT, DALL-E and Codex, OpenAI is shaping the global discourse on artificial intelligence. But what exactly does OpenAI do? Where does the company come from – and what are its plans for the future? What does OpenAI actually do? […]

Cannabis Hype USA: California, Instagram, YouTube and the Big Buiness

Cannabis hype – It all started with medical cannabis, but the cannabis business is now a billion-dollar market. The cannabis hype in the USA, especially in California, has revolutionized the way brands appear on social media worldwide. California is not only considered a pioneer for the legalization and consumption of cannabis, but also a center […]

Fashion companies in the metaverse: use & risks

Fashion Companies in the Metaverse – The fashion industry is one of the most innovative and creative industries there is. Designers are constantly looking for new ways to present and market their creations. The Internet is playing an increasingly important role in this. One particularly interesting development is the presentation of fashion brands in the […]

Entering the metaverse as a company: Preparation & Establishment

Business in the Metaverse – It is undeniable that the metaverse offers a new level of interaction and business. Companies need to prepare for this new way of doing business to ensure success. In this article, we will discuss some tips that companies should consider when preparing for the metaverse. Preparation for the metaverse For […]

Brands in the Metaverse: Best Practice – Examples

Since CEO Mark Zuckerberg renamed Facebook “Meta,” interest in the new virtual world has soared. Moreover, NFTs are no longer just the domain of geeks, IT geniuses and gamers. For even luxury fashion brands, for example, are collaborating with NFT developers or launching their own NFT collections in various metaverses. Jackets, hats, bags, limited edition […]

Instagram and TikTok update: Pinned posts

There is a new update on the social media platforms Instagram and TikTok! Namely, you now have the option to rearrange your feed posts by pinning the posts you like the most. This post will then appear at the top above your other posts in your feed. But how does this work and why does […]

Social Media Marketing Report Aachen

The ease of use of social networks make our everyday communication with our friends, family and colleagues so simple. Smart social media campaigns market new products or services much more efficiently and through precise target group targeting with less wastage than in traditional media. For all companies and businesses, social media marketing is therefore an […]