ow.ly: Short link for tracking and monitoring – advantages

On ow.ly, you can generate short links. We have already written extensively about shortened links and their advantages in tracking and monitoring in our Social Media Blog. What makes shortening from ow.ly so useful? Ow.ly is a project of Hootsuite, a popular software for advance planning of social media postings. It shortens links and creates […]

Short URL Service: Tracking and Monitoring + Convert for Free

Short URLs make it possible to shorten very long URLs, which serve as links for social media postings, extremely. This leaves more space for the description and the text. There are now many providers of so-called short URLs. Almost all of them are 100% free and compress the links accordingly for free. If you frequently […]

Instagram Direct – Private Messages and Chat Bots

With Instagram Direct, for several years users have had the ability to publish not only postings to Instagram, but also send messages to individuals, or to specific groups, as on other social networks. Accept and open direct messages Each user can write to any other user. If you have an inquiry, you can call it […]

Marketing Automation – Save Time & Money with Software

Automating your own social media marketing is essential to growing channels for reasons of effectiveness. Anyone who wants to regularly operate social media management, community maintenance, increasing reach, needs constant interaction. Constant interaction by employees alone is very time-consuming and, of course, costly. Especially when software can take over the tasks. Automation in social media […]

Organic reach – Facebook, Instagram, YouTube and Virality

Organic reach is one of the goals in social media management. Because organic reach is sustainable. Real people, real people who interact with their social media account. Most companies spend a lot of money on reach, because creating their own community requires a lot of creativity, time and work. For companies, brands and products it […]

Messenger Marketing 2.0: Reaching People Directly – Online Course

Messenger Marketing 2.0 – An Ebook, concentrated knowledge. Earn money with a messenger? For many, social media marketing only consists of Facebook ads. Very few people take a look at Instagram ads, YouTube ads or even Messenger! Earn money with a messenger? 3 online workshops with all slides for immediate download 3-part video series with […]

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Filter in Social Media: Meaning, Definition & Examples

What does filter mean in social media? Definition of social media filters, types and examples. How filters work on Instagram, TikTok and Snapchat.

Combin: Likes / Comments for more Follower & Fans – Review 2019

More likes, comments and followers on Instagram – it sounds so easy but many social media managers have difficulty interacting with the community on a regular basis. His other projects that are pending in the company, holidays or weekends. The big problem is that there are always gaps. Social media Goodman rate Instagram channels but […]

Social Hub: Editorial Planning and Monitoring – Software Tip

Social Hub is primarily concerned with user interaction. In addition to the usual editorial scheduling that Buffer or Hootsuite also offer, this software places special emphasis on tracking conversations, having quick response from employees when comments or posts are made, and thus building long-term relationships with the user. The software advertises itself as being able […]

Buffer: The Hootsuite alternative for editorial planning – Software Tip

Buffer is like Hootsuite a tool with which you can connect the different networks with each other. Just like in the other program, you can link the various networks, in addition to Facebook, of course, also channels such as the business portal LinkedIn or Google+. In the free version, you can initially only link two […]