YouTube is the second-largest search engine in the world —and YouTube Ads are often more affordable and effective than many people realize. CPV (Cost per View) ranging from 0.01 to 0.05 EUR for qualified viewer time: hardly any other channel can match that. Any company planning to run video ads simply can’t ignore YouTube. YouTube […]
LinkedIn Ads are the most expensive in the social advertising mix—but for B2B companies, they’re often the most profitable as well. A CPL of 50–200 EUR sounds like a lot until you do the math: a single new B2B customer is enough to pay for the entire campaign. If you’re selling complex products or services […]
Companies are faced with the question every day: do I invest in paid advertising or do I build up organic reach? Both approaches work – but not equally well for every goal, every budget and every phase. If you get the mix wrong, you will either burn money or time. This guide shows you when […]
Snapchat reaches over 400 million active users worldwide every day – and more than half of them are under the age of 35. For businesses looking to target a mobile-savvy, affluent audience, Snapchat Ads is one of the few platforms that still offers real reach without massive organic competition. In this guide, you will learn […]
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.