Brand awareness means brand recognition and represents how strong the recognition value of a brand is. To be more precise, this value tells how many people recognize a brand with or without help. A strong brand presence is the foundation for achieving other goals. Example: trademarks become fixed terms Example – What makes a brand? […]
Content marketing is about attracting and retaining customers by creating and distributing valuable original content such as videos, guides, and infographics. When you provide useful content on a regular basis, you give your followers a reason to visit your social media channels regularly. At the same time, you can build relationships and demonstrate your industry […]
Direct traffic means the number of direct website hits. In other words, how many people entered your company’s URL and did not come to your website via a link. This indicates that these visitors already knew your company. Methods for traffic generation Here you can see methods to generate traffic: Search engine optimization Use social […]
4.9 / 5.0
average of the last 12 months. Survey after consultation – online, by telephone or on site.