Why an OnlyFans manager is a good idea

Many creators underestimate how much work is behind a successful OnlyFans account. A manager can relieve you of tasks so that you can concentrate on your content.

• More time for content. Managers take over planning & organization.
• Better promotion. Effective strategies for more reach.
• Optimized revenues. Pricing models & upselling strategies.
• Fan engagement. News & interaction professionally managed.
• Less stress. Less administration, more focus on content.

Do you have any questions? I can help you! Free, discreet and anonymous. Content, content, strategy and further development, especially for OnlyFans Creator. Here you can ask your questions discreetly and free of charge:

• Discreet Creator Contact

What does an OnlyFans manager do?

A good manager takes care of everything that happens outside of content creation. Here are the most important tasks:

• Content planning. When and how often you post.
• Pricing. Subscription prices, exclusive content & upselling.
• Promotion strategy. Growth via social media & ads.
• Fan management. News, individual requests, special offers.
• Data analysis. Which content generates the most sales?

Typical errors without OnlyFans Manager

Many creators start without a plan and waste a lot of potential as a result. Here are the most common mistakes:

1. Irregular posts. Fans expect constant content.
2. Wrong prices. Too cheap or too expensive – both are harmful.
3. Bad promo. No growth without social media.
4. No fan engagement. Little interaction = less loyalty.
5. Ignoring trends. Successful creators adapt.

How a manager ensures more fans & more income

A good OnlyFans manager uses proven strategies to maximize your reach and revenue.

Content strategy for more growth

Planning is crucial. If you post haphazardly, you will quickly lose fans. A manager provides structure.

• Regular updates. At least 3-5 posts per week.
• Various formats. Pictures, videos, exclusive chat offers.
• Exclusive content. High-tier subscriptions with premium content.
• Teasing strategy. Previews & countdown posts.

Promotion strategy: More reach & new fans

No new subscribers without promo. A manager ensures sustainable growth.

• Twitter & Reddit. Best platforms for explicit promo.
• Instagram & TikTok. Subtle teasers & fan interaction.
• Paid Ads. Targeted advertising for fans willing to pay.
• Network building. Cooperation with other creators.

Fan management: more revenue through better support

Fans don’t just pay for content, but for the feeling of interacting exclusively with you.

• Personal messages. Individual chats increase the bond.
• Exclusive requests. Individual content requests for high payments.
• Pay-per-view content. High-priced videos for VIP fans.
• Loyalty programs. Discounts & bonuses for long-term subscribers.

How much does an OnlyFans Manager cost?

The cost of a manager varies depending on experience and performance.

• Basic: 10 – 20 % revenue share.
• Full service: 30 – 50 % revenue share.
• Additional services: Individual services can be booked.

Conclusion: Is an OnlyFans Manager worthwhile?

An OnlyFans manager can massively increase your revenue by taking the planning, promotion and fan management off your hands. If you want to run OnlyFans professionally, a manager can be the key to success. Depending on your budget and needs, you can choose a full-service agency or a specialized manager. With the right strategy, you can maximize your income without spending all day on administration.

OnlyFans Help & Tips

Do you have any questions? Alex will help you, discreetly and anonymously. Content, content, strategy and further development, especially for OnlyFans Creator! Here you can ask questions discreetly and free of charge:

• Discreet contact

Earn money with OnlyFans

These were the most important tips for earning money with OnlyFans. Do you have any questions? Write to me: OnlyFans Contact. OnlyFans gives you the opportunity to earn money, even without a face. Learn from OnlyFans experience to win fans.

• Earn money with OnlyFans

OnlyFans with an agency? My tips for you!

Whether you are an Only Fans 18 year old, 19 year old, 20 year old or even 30 year old, a student or Only Fans on the side, it is worth thinking about the advice and experience, because an agency or an OnlyFans manager can do a lot of work for you – if it is professional. My name is Alex, I’m here to help you discreetly and free of charge if you want to earn money with OnlyFans. Today I received a new question that I would like to share with you:

“I would like to work with an agency, but how do I find good management so that I can work safely and freely?”

There are many OnlyFans agencies, but not all of them are reputable. Some take high commissions, others demand exclusive contracts that tie you in for the long term.

A good agency supports you in content creation, promotion and fan management, but gives you full control over your account and your decisions.

This way you can also gain more subscribers on OnlyFans.

Do you have any questions? I can help you! Free, discreet and anonymous. Content, content, strategy and further development, especially for OnlyFans Creator. Here you can ask your questions discreetly and free of charge:

• Creator contact

What to do? Find a good agency

Geld verdienen mit Only Fans

The right agency will help you grow faster without you having to take care of everything yourself. But before you choose one, you should check whether it really offers what you need.

How do you recognize a reputable agency?

A good agency takes a maximum of 20-30% commission and lets you leave at any time. They offer you support with content planning, marketing and fan management without forcing you into gagging contracts. Reputable agencies show you real references and work transparently – stay away from offers that sound too good to be true.

What services should an agency offer?

Top agencies take over promotion, help you set up social media channels and optimize your prices. Some will also take over the entire chat management with fans if you wish. Nevertheless, you should always retain control of your account.

Freedom vs. support

Every agency works differently. Some handle everything from content creation to communication with fans, others only help with marketing. Decide beforehand how much control you want to retain. A good agency gives you freedom, but takes on the work you don’t want to do.

Remember: No contracts without clear conditions

Reputable agencies work transparently – if you have a bad gut feeling, keep looking.

1. Keep commission below 30
2. No long exclusive contracts
3. Marketing & promotion should be included
4. Maintain full control over your account
5. Check real references beforehand
6. Gut feeling counts – don’t let yourself be put under pressure

OnlyFans Help & Tips

Do you have any questions? Alex will help you, discreetly and anonymously. Content, content, strategy and further development, especially for OnlyFans Creator! Here you can ask questions discreetly and free of charge:

• Discreet contact

Earn money with OnlyFans

There was the most important answer to the question: “I would like to work with an agency, but how do I find good management so that I can work safely and freely?” Do you have any questions? Write to me: OnlyFans Contact. OnlyFans gives you the opportunity to earn money, even without a face. Learn from OnlyFans experience to win fans.

• Earn money with OnlyFans

Topic: Elon Musk wants to buy Twitter

Last week, Elon Musk, CEO of Tesla, announced that he wants to buy out the social media network Twitter. Previously, he had already bought shares in the amount of 9.2 percent. What exactly his offer now looks like and what short-term impact it had in the following.

Briefly summarized:

• Elon Musk wants to buy Twitter
• Already owns 9.2% of the shares in Twitter

But first, a look at Twitter and Elon Musk.

[Update] – Elon Musk buys Twitter!

No sooner had the social news been written than it was fluttering through the news tickers of this world:

Elon Musk buys Twitter!

Anyone who followed American television, the general media landscape, could almost have thought they were in a presidential campaign. Every piece of information, no matter how small, was immediately shared. Then it was time for the news of the day to hit the news tickers:

Twitter board approves Elon Musk’s purchase of Twitter

The Twitter board had long granted against this acquisition.

• Elon Musk buys Twitter

Elon Musk? The entrepreneur

Elon Musk is an American entrepreneur with African roots, who is the owner and founder of the electric car manufacturer Tesla and the space company SpaceX. He is also the co-founder of the global payment service PayPal. With a total fortune of about 200 billion US dollars, he is one of the richest people in the world.

Elon Musk quickly explained:

• US entrepreneur
• Companies a.o.: Tesla & SpaceX
• Co-founder of PayPal (bought by Ebay)

Twitter? The social network

Twitter is one of the most popular networks, along with Facebook, Google+ and YouTube. Twitter is a microblog, which has the task of sending small messages in the form of text messages, usually with a limited amount of text. Twitter was founded in San Francisco in 2006. Twitter Inc. is a public company and employs about 2000 people. With 353 million users worldwide, including 12 million users in Germany, Twitter is definitely one of the most widespread social networks in the world.

Twitter summarized:

• Founded: 2006
• Founders: Jack Dorsey, Evan Williams, Biz Stone, Noah Glass
• Employs 2000 employees
• 353 million users worldwide

Elon Musk buys Twitter: supply & impact

As reported above, Musk announced last week that he would buy out Twitter. He offered the company $54 per share, for a total of $41 billion. The social media platform reacted to this with the so-called “poison pill” strategy. This strategy is designed to make a company unattractive to potential buyers. They plan to sell shares more cheaply to shareholders who already own more than 15 percent of the total shares.

However, according to the board, it is not out of the question for Twitter to accept an acquisition proposal or work with other companies.

Share price at the time of the news

Here’s what Twitter’s stock price looked like at the time of the news:

Current Twitter rate: 36 months

Here again the long-term view of the last 36 months, with current status.

Online Marketing News: B2B & B2C

Social ads, SEO, SEA, content marketing and more. The headlines of the week:

Online Marketing EN: Elon Musk wants to buy Twitter

This week’s Online Marketing DE features “Collaborative design project: Instagram works on boards” and “OMR22: When Quentin Tarantino meets 60,000 marketing heads”. More news from this week:

• After Elon Musk: More companies express interest in buying Twitter
• OMR22: When Quentin Tarantino meets 60,000 Marketing Heads
• Collaborative design project: Instagram works on boards

Marconomy: The future of HR communication

Marconomy’s blog reports on ” A look at the future of HR communications ” and ” How the 4 Google search intentions affect your B2B digital marketing “. More news from the blog:

• 2 days. 17 B2B speakers. 100% networking guaranteed.
• A look into the future of HR communication
• How the 4 Google Search Intentions Influence Your B2B Digital Marketing

More Fire: Influencers & Pharmacists

This week on More Fire, articles include “The Future of Search – What Comes After Google?” and “8 Tips and Examples for Better Call-to-Actions.” More from the blog:

• Influencers & pharmacists: new marketing and sales channels at orthomol
• 8 tips and examples for better call-to-actions
• The Future of Search – What Comes After Google?

PR Blogger: Decision Maker Types

There is also interesting news from PR Blogger this week, such as “Successful networking on LinkedIn” and “Types of decision-makers you should know if you want to push through influencer initiatives”. More news from this week:

• Successful networking on LinkedIn
• The PR Blogger in 2022
• Decision-maker types you should know if you want to push influencer initiatives through

Blogger ABC: Blogs vs. magazines

In contrast, Blogger ABC reports this week on “Gamification: engaging and retaining readers through play” and “Corporate blog vs. magazine: what are the differences?”. More headlines of the week:

• Corporate blog vs. magazine: What are the differences?
• 10 WordPress Plugin Tips for 2020
• Gamification: Engaging and retaining readers in a playful way

Conversion Power: Framework & Results

At Konversionskraft, they delve into “22 female conversion experts whose knowledge will help your business in 2022” and “Omnichannel strategy: a simple framework for better results.” More news from the blog:

• Omnichannel strategy: a simple framework for better results
• 22 conversion experts whose knowledge will help your business in 2022
• The maximum of tracking with TTDSG & DSGVO: We have tested it!

B2B Online Marketing: Conversions for B2B Marketing

New from B2B Online Marketing this week includes “When do I use which format in B2B email marketing?” and “Step by Step: In 9 phases to a successful website relaunch”. More online marketing news:

• When do I use which format in B2B email marketing?
• The journey is the destination: micro and macro conversions for B2Bs
• Step by step: 9 phases to a successful website relaunch

121 Watt: How important are headlines?

This week 121 Watt has topics like “How Attribution Works in Google Analytics 4 (GA4)” and “H1, H2 & Co! – How important are headings for SEO?”. New topics of the week:

• Visibility in SEO between Sistrix, Google Search Console & Ryte
• H1, H2 & Co! – How important are headlines for SEO?
• How Attribution Works in Google Analytics 4 (GA4)

Future Biz: TikTok overtakes Instagram

This week on Future Biz among others “Why hashtags, locations & tags won’t save your Instagram content” but also “TikTok interaction rate on average 7x as high as on Instagram”. New articles, headlines and trends:

• TikTok interaction rate on average 7x as high as on Instagram
• Why hashtags, locations & tags won’t save your Instagram content
• Chronological Instagram feed is back

Ryte: simply compress images

This week Ryte has interesting topics like “Performing Website Audits: A step-by-step guide” and “Compress images – reduce load time: How to do it!” on the blog. Check out the posts and more tips here:

• Conduct website audits: A Step-by-Step Guide
• AMP Guide – Set up and check Accelerated Mobile Pages
• Compress images – reduce loading time: This is how it works!

Online Marketing Rockstars: Mercedes in the digital future

New headlines this week also include Online Marketing Rockstars like “Matthew Ball is THE Metaverse expert – and he’s coming to OMR22” and “Jan Karnath sells shares in T-Rex teeth and luxury watches with Timeless Investments.” Other headlines:

• Jan Karnath sells shares in T-Rex teeth and luxury watches with Timeless Investments
• Matthew Ball is THE metaverse expert – and he comes to OMR22
• This is how Mercedes CEO Ola Källenius wants to lead the automaker into the digital future

Advertising copy: Clear message, creatively packaged

The goal of every social media manager is to promote content. Through this outreach, you can get people interested in a brand or product and ultimately convert them into loyal customers. This is how you build brand image and also authority for your customers. This is often easier said than done.

Keep your target group in mind for all considerations, planning and later methods, strategies and activities. For them, you do what you do as a social media manager!

1. Your content should tell a global story (PR)
2. Your daily content as well, storytelling is so important
3. Content should answer questions or simply be engaging
4. Always keep your messages simple
5. Authentic content (attention: brand image)
6. Promote communication / interaction

Time management: campaign planning and deadlines

If you want to work as a social media manager, then schedules play a big role for you. For one thing, you’re often part of a larger campaign. Accordingly, you’ll be working together with, or under, the larger agency or marketing department. Therefore, it is important to pay attention to schedules and deadlines.

An editorial schedule for your activities is an excellent way to stay on top of things and get all tasks done on time. To ensure that content appears on time and in sync with other media activities, many managers use social media tools. They help you organize all the content you have planned and created. This way, as a new social media marketing manager, you ensure consistent, quality content. Plus, your community will get used to the times and interact more frequently with the content you post for your clients and customers.

• Timing: Coordination with other campaign participants
• Deadlines: adherence to deadlines and regular content

Passion: Continuous development and training

Social media trends come and go, as do social networks, as seen in the evolution of social networks. What worked excellently for a business one month ago may not work next month.

As an aspiring social manager, you must always be willing to learn. You have to live with a constantly changing world of social media, love it and thus constantly and quasi immediately develop new ideas and concepts.

Capture every moment

Marketing: Content, Multi-Channel and SEO

You’ve read so much about content marketing and SEO (search engine optimization) on our social media blog, why? Because it is so important!

Just as you learn SEO copywriting in e-commerce, you as a social manager are about an equally punctilious way of communicating. Meaning: thinking in keywords. As you already read in the first section on “Copywriting: Clear message, creatively packaged”, the rule is: “Always keep your messages simple”. Just like in all marketing and PR communication, you usually summarize your content to the most important of the most important.

A simple step as an exercise, what are the most important 3 facts?

1. Fact
2. Fact
3. Fact

Before that comes a trigger, for example an activating question, as you also learned in the first paragraph on “advertising copy”.

• Do you know XY yet?
• XY can fact #1
• Fact #2
• Fact #3

Already you’d have an initial, coherent communication that you can then package into a more comprehensive social media ad.

Tip. Everyone knows about social ads, but do you know about native ads? Read more about Native Ads here now.

Social media manager: employed or self-employed?

That’s it? No, of course not!

Now comes the crucial question: Do you try it alone, as a self-employed person or do you go to a social media agency? No one can answer this question for you exactly.

Job: Manager in an agency

The job in an agency is definitely the most creative. As an owner or self-employed social media manager, you will have to deal with human resources, finances and taxes as well as appointments with notaries, banks and many nights of work, even on weekends. If you want to become self-employed, we have some tips for you!

As an employee in an agency, you have the most customer contact. Through the wide and existing network, you have the chance to look after large, well-known customers.

In the job and profession of the social media manager itself, the range of tasks and opportunities varies widely. Just think of the different social networks and their specific characteristics and target groups:

• TikTok
• Instagram
• Facebook
• Youtube

Of course, there’s also: Pinterest, Twitch, Snapchat, LinkedIn, etc.

In addition, there are the various specialist departments, from communication and conception to campaign planning and monitoring.

• Customer communication
• Concept and creative ideas
• Strategy development and methodology
• Campaign planning and implementation
• Monitoring and performance measurement
• Uvm.

Self-employed: Freelance Social Manager

Option B is to become self-employed. Of course, we are not the right contact for that. But if you’re looking for inspiration, we recommend you first listen to the experiences of those who have already successfuly founded businesses.

Book recommendation: For the entrepreneurial spirit

One book recommendation we can give you is “Richer than the Geissens” by Alex Fischer. The name says it all. The good thing about this book recommendation. You can get the audiobook for free on Spotify and iTunes. So you can learn what it means to be, to become, an entrepreneur on the go. You’ll learn more about money, financial flows, taxes. If you want to listen in, here are the links for the podcast on Spotify and iTunes.

Addendum – Since a few inquiries came in via email about whether Alex Fischer is a reputable expert on tax tips, here’s an extra article on Alex Fischer reputable?

With a wink of course, yes!

We just want to make you aware that you should take the topic of being an entrepreneur and taxes seriously.

Always find out about people’s reputations before listening to tips.

Youtube Channel: Finances and Taxes

Being self-employed does not only mean that you can deal with the “pleasant” things. The most important things for you are finances and taxes. The tax office will not be amused if you cause problems through gross negligence. Therefore, you should inform yourself in detail about the topic of taxes and finances before you start your business.

Of course, you can also find good financial tips on Alex Fischer’s YouTube channel. But I can also highly recommend the channel of Finanzfluss. Here you will learn a lot about the basics, also about stocks, ETFs and much more. Depending on the details you are interested in! Of course, you can also find basic tips on the Finanzfluss channel, for example on tax returns, income tax and much more. Here you can find the link to both channels:

• Youtube: Alex Fischer
• Youtube: Financial Flow

Reading tips in the social media blog

In our social media blog you will find over two hundred more articles on the topic of social marketing. A few important aspects, we have here again as a link collection for you.

Good luck with becoming a social media marketing manager!

Social Media Networks: List

After the social media networks, you will once again find detailed tips on specific topics that will keep you busy in the job of a social media manager, such as social ads, native ads but also SEO and social SEO. But first, an overview:

• Facebook marketing
• Youtube Marketing
• Instagram marketing
• Influencer marketing
• TikTok Marketing
• Video production

Social Ads: Example Facebook

How do ads work? The most important thing is the Facebook Pixel. It collects data about target groups, visitors and fans. From this data, we can place targeted ads on Facebook. The Facebook Pixel helps you to use your social ad budget optimally. Here we have summarized everything you need to know about the Facebook Pixel. Conversion Campaigns’, ‘Custom Audiences’ from your shop, ‘Dynamic Ads’? You can only do all that if you use the Facebook Pixel. You also need the pixel to recognize certain metrics, like ‘Cost Per Lead’ or ‘Cost Per Conversion’.

• Social Ads (Facebook example)

Content production: text, video, photo

Social Media Videos for Youtube, Facebook and Instagram – In the different facets and prepared for the different target groups, videos ensure that products come into the market and find their buyers, whether it is financed by advertising or through virality (word of mouth), arises all by itself. Film is the name of the game today! Especially with the extremely increased bandwidths of mobile technologies, videos can be accessed from anywhere. Even while hiking, in nature, you can stream YouTube videos. This extreme advantage is used by innovative companies and businesses for new buyers and new target groups. Thereby, the variety of videos is very large, from the image film to the lookbook, to the advertisement and the explanatory film. Marketing & advertising can also be brought into the world in many ways. To become a topic of conversation is the big goal of companies. Our agency helps you to become the topic of conversation.

• Content production

E-commerce: It’s all about sales

How does e-commerce work? Today we take a close look at the benefits but also the risks of e-commerce. How do current marketing strategies work in e-commerce? From basic setup to marketing through search engine optimization (SEO) to advertising on Google (AdWords), social media marketing but also social ads on Facebook, Youtube and Instagram but also social SEO. What are the trends in online marketing? We show you the current e-commerce marketing strategies and measures!

• E-commerce

Adwords: Multi-channel promotions

Whoever can do more, earns more money, that’s for sure. Find here the introduction to the topic “advertising on Google” or AdWords start. CPC, CPM, AdWords, impressions, clicks,… lots of technical terms! Today we want to explain Google Ads in a very simple way, based on the most frequently asked questions. How does advertising work on Google? How do I place ads on Google? What do Google AdWords really bring? As an agency for Google in the specific topic of advertising, target groups, targeting and marketing campaigns, we receive many questions every day. We have collected the most important ones and would like to answer them for you here. How advertising on Google works, search engine marketing (SEM), explained step by step.

• Google Adwords

Native Ads: Display Network

Native ads (also called native display ads) refer to all paid advertising formats that are discreetly labeled as ads. So, simply put, native advertising is advertising that doesn’t look like advertising. Native Ads offer small disadvantages, but mostly advantages. Did you know. According to a whitepaper by AppNexus, the CTR of native display ads is 8.8 times higher on average. According to Forbes, Native Ads increase purchase intent by a whopping 18%. We also always measure a higher CTR in our client projects. What does this have to do with? Personalization of content, storytelling and more discreet communication channels: referral marketing. Why Native Advertising? What is native advertising? What is advertising?

• Native ads

SEO: Search engine optimization for Google & Co.

Search engine optimization, how does it actually work? Today we want to take a closer look at the topic of search engine optimization, or SEO. So that you understand how the mechanism (PageRank) and algorithm behind search engines like Google or even Bing, Yandex and Duck Duck Go Go works. Of course with a clear focus on Google, the largest search engine in the world. Billions of search queries are started every day through Google, this is where the search for information begins but also the start, when buying products. Around 3.45 billion search queries are currently made per day. Accordingly, search engine optimization is interesting for the entire area in e-commerce!

• SEO: Search Engine Optimization

Social SEO: Youtube & Co.

After our great editorial on the topic of basic search engine optimization, today we wanted to take a closer look at the topic of “search engine optimization” on social networks like Facebook, YouTube and Instagram! In principle, this is also about “keyword” optimization. However, we often talk about “search engine optimization” on social networks in the context of inquiries from customers when we receive inquiries from customers. By specifically planning and crafting headlines, descriptions, hashtags knowledge to name file names. How to optimize your own social media project?

• Social SEO

Search engine optimization in content marketing

SEO in particular plays a major role in content marketing. Today, the relevance of search engines has become so great that almost everyone starts their search for information here. No matter whether it’s about a new product, helpful tips in everyday life, from the recipe to the beauty tutorial or even the technical tip, e.g. on legal questions. Search engines, especially Google in the German market, have simplified the search for information like never before. Information can be retrieved at any time from anywhere in the world. Search engines offer access to billions of Internet pages, which are sorted and evaluated with the help of the search engine algorithm. Depending on the quality of the page, it will be placed high up in the search results. The first places in the results have the greatest relevance.

Ranking factors for the first 3 places

If you want to be at the forefront of Google, Yahoo, Duck Duck Go, Yandex and the other major search engines, you can’t just rely on your luck, you have to influence these factors yourself. One of the biggest influencing factors in the rankings is the competition. How big is your competition? If you are trying to place a project in the area of finance or real estate, it is far more difficult than grabbing a niche product, such as pet food for puppies. The bigger the competition, the bigger the guns you have to use for your content marketing project.

In addition to the competition, the evaluation is then primarily concerned with the added value that users derive from their online offerings. Roughly speaking, if you offer the best information and your site has the longest user experience, i.e. the highest interaction, it will increase. These results can be achieved through the quality of the information, through further media and links, but also through further content on one’s own page, e.g. definitions and explanations of terms. The more extensive and high-quality your online offer is, the more likely you are to stand out from the competition and its competitors within the search engines.

Influencer Marketing Content Strategy concept

However, content marketing is more than just search engine optimization; influencers also engage in content marketing when they take information from companies with them. For example, when Youtuber presents their perfume Top Five and #1 is a sponsored item. Even when bloggers and influencers talk about a product it is content marketing. For example, that they will participate in a specific event or event. This may result in new interested parties from the blogger’s community. So you can use content marketing to cleverly spread information. The investments are therefore not put here into paid range but into the spreading of information.

What is Content Marketing?

• In content marketing everything revolves around the preparation of content, because the better the content is packaged the better it will convert
• Content Marketing plays a major role especially for search engines
• The goal of content marketing is to bring the content of a company to the top in order to increase its reach
• In our society, search engines are constantly consulted, be it tips, new products or beauty tutorials, you constantly ask your search engine
• The algorithm of a search engine sorts and evaluates the quality of the page and checks how high up it is placed in the search results
• The bigger the competition is, the more you should rely on content marketing
• Also Influencer operate content marketing by including information from enterprises

1. Instagram Strategies for your Business
2. Social Media job profiles and 5 reasons why LinkedIn is the right platform for your job search
3. Getting tips for developing your communication strategy
4. Social Media Career

Social Media Marketing: Strategy through Best Practice

Instagram Strategies for your Business

Finding an important social media strategy for Instagram is difficult enough, especially for young companies, self-employed individuals and startups. In today’s social media marketing mix, there is no longer just one important social network, but different platforms, with different advantages and disadvantages. While you can easily share up-to-the-minute information on Facebook, YouTube is popular for this short-term effect as well as for its long-term impact. Instagram is increasingly becoming a permanent advertising channel, Pinterest provides search engine placement and references to its own website, Twitter is for the press and Musically for the extremely young audiences. That many young social media managers are overwhelmed at this point is more than understandable.

Learning Best Practice Projects!

If you’re a social media manager, take a look at Best Practice Projects , content that works. Aristotle once said that we can only look so far because we are sitting on the backs of giants. That is, we learn from those who have done it before. From this we can draw conclusions and perhaps even avoid our own mistakes. Avoiding risks is ultimately not just the campaign but the whole company. To avoid this risks read here How to Schedule Instagram Posts: The Complete Guide.

Is LinkedIn the right platform for your job search?

Who has mastered the first strategies and feels more and more confident as a social media manager, who can someday also look for a job. Whether it is after the internship or after training or after starting in a smaller company and the desire to change professionally. But how do you actually get jobs as a social media manager? Social Media International today writes about five reasons why LinkedIn is the right platform for your job search.

What is LinkedIn?

LinkedIn is a Career Network . This works in its principles as well as a social network, or Facebook. Only the focus of the network is on the professional career and the linking of business contacts. Instead of a timeline and girlfriend you have a timeline with CV. Here, strangers can directly see their own knowledge, which in turn can be confirmed by other users, but you can also in-depth information about the CV of the person and about the different steps in the professional life. Many big employers take a look at these profiles, so you often do not even have to actively advertise, but can wait for a headhunter to write you down because he wants to win you over for a big company. If you’re looking for a job now and want to become social media manager , here are five reasons to look for a job on LinkedIn!

LinkedIn also changed its design if you like to know the main changes, check this article Introducing the New LinkedIn User Interface by Top Dog Social Media blog.

Developing a Communication Strategy for Social Media Managers

As far as social media strategy is concerned, we already had 52 practical examples of how marketing works on social networks. In addition to the basic social media strategy, there are also various sub-areas that one must think of as an agency, startup and company. Among other things, this includes the communication strategy, that is, which content is actually communicated?

Career Profile of a Social Media Manager: Diversity

Social media strategy, communication strategy, what do you think about the extent of the social media manager job these days? In the past, the social media manager took care of everything, after all, there was only Facebook. Today, the job profile of social media manager is definitely more differentiated. How does one distinguish between the different social networks, but also between the different strategies modern? Is it about organic range or unpaid range? Is it about classic marketing, do we use influencer marketing, do we work cross-medially or just on a network, how do we produce content? Who is our target audience and how can we analyze it? At the very end, when we run a campaign, how do you monitor success? Questions about questions that a social media manager has to face in online marketing these days. That’s why the profession of social media manager today is much more diverse and no longer specialized in just one action or one skill. There are social media managers who are especially concerned with Facebook. Your entire day is Facebook. They run split test campaigns, create graphics for these AB tests, while others spend 3 months diligently planning an influencer campaign. Other social media managers only deal with content and others take over the photography and media work for Instagram. The bigger and more complex the company or the product range, the larger the social media management.

More highlights of the week from the most important German social media blogs we have here for you in the headlines!

Social Media Week: The news

Here you will find the recent social media usage worldwide.

Social Media One Blog

The recent headlines of Social Media One Blog are “Data scandal on Facebook / Cambridge Analytica and criticism of influencer marketing | Social Media Week” und “Musical.ly: Music Usage in Videos + 4 Tips for Social Media Managers”. Read more about the recent news:

• Mark Zuckerberg Live in front of the US Senate: Data scandal around Cambridge Analytica
• Musical.ly: Music Usage in Videos + 4 Tips for Social Media Managers
• Data scandal on Facebook / Cambridge Analytica and criticism of influencer marketing | Social Media Week

Buffer Social Blog

This are the most recent headlines of Buffer Social Blog like “How to Discover and Create Content That Your Audience Craves (and Grow Your Following)” and “How to Schedule Instagram Posts: The Complete Guide”. You like to read more about them? Check the agencies recent blog posts:

• How Much Does Social Media Influencer Marketing Cost?
• How to Discover and Create Content That Your Audience Craves (and Grow Your Following)
• How to Schedule Instagram Posts: The Complete Guide

Dustn Blog

This week Dustn Blog shows new “Why You Need to Be at Social Media Marketing World 2018” and “Instagram Sizes and Dimensions 2018: Everything You Need to Know”. The recent headlines:

• Social Media Statistics 2018: What You Need to Know
• Instagram Sizes and Dimensions 2018: Everything You Need to Know
• Why You Need to Be at Social Media Marketing World 2018

Sueb Zimmermann

This are the most recent headlines of Sueb Zimmermann like “How to Use Instagram Story Highlights” and “3 Ways To Increase Your Instagram Engagement With Better Captions”. Headlines and news of the week:

• How to Use Instagram Story Highlights
• Tackling the Content Struggle: How to Continuously Have New Content Ideas
• 3 Ways To Increase Your Instagram Engagement With Better Captions

Patrick Pegfitz Social Blog

The most newest agency Patrick Pegfitz Social Blog writes about “How to Create a Business You Love” also “How to Attract an Audience with the Facebook Creator App”. More headlines:

• How to Attract an Audience with the Facebook Creator App
• Five Things You Should Know About Pinterest Traffic
• How to Create a Business You Love

Top Dog Social Media

Here are the most recent news for Top Dog Social Media like “How to Optimize Blog Posts for SEO” and “How to 10x Your Social Media Engagement with Hashtags”. Read more about the news:

• How to 10x Your Social Media Engagement with Hashtags
• How to Optimize Blog Posts for SEO
• Introducing the New LinkedIn User Interface [UI Makeover] 2018 UPDATE

Jenns Trends

New by Jenns Trends, this week “Where to Put Your Instagram Hashtags” and “Everything You Need to Know About the New Instagram Algorithm”. More new topics of the blog:

• Where to Put Your Instagram Hashtags
• Key Takeaways from MarkeTech 2018
• Everything You Need to Know About the New Instagram Algorithm

Digimind Blog

Headlines and stories of Digimind Blog like “3 Must-Have Qualities of a Successful Digital Marketer” and “5 Indisputable Reasons For Companies To Invest In Social Listening”. News of the week:

• Marrying Online and Offline Channels in Your Customer Experience Strategy
• 5 Indisputable Reasons For Companies To Invest In Social Listening
• 3 Must-Have Qualities of a Successful Digital Marketer

Social Sorted

New blog posts by Social Sorted we found today are “7 Powerful Social Quotes To Make You Think [+ Free Quote Video Storyboards]” and “5 Ways to Be Like These Wine Businesses Crushing Social Media Marketing”. Read more about the recent news:

• 7 Powerful Social Quotes To Make You Think [+ Free Quote Video Storyboards]
• How To Select The Best Stock Footage To Create Compelling Visuals For Social
• 5 Ways to Be Like These Wine Businesses Crushing Social Media Marketing

Socialpubli

This are the most recent headlines of Socialpubli like “Why You Should Incorporate Instagram Stories in Your Digital Marketing Strategy” and “Influencer Marketing: 4 advertising media that have been “dethroned””. More headlines:

• Influencer Marketing: 4 advertising media that have been “dethroned”
• Why You Should Incorporate Instagram Stories in Your Digital Marketing Strategy
• We’re looking for Sales Managers in France, Germany, Italy and UK

Youtube Users Worldwide This Month

Today on the 18.04.2018 20:35:30 around1.481.844 people in New York (USA) are users of Youtube! Around 674.181 poeple in Los Angeles and 1.525.273 in London. How many Youtube useres does your city have?

• Influencer: Successful in the Network / ZDF Mona Lisa
• Soraya Wanya Instagram

Fashion, TV and Store Openings: A day as a blogger

For all those who want to read more on the topic, here is an overview of the topic Influencer.

Description – The most important information at a glance

A fanpage should always have a good description: What makes me as a person (of public life)? The description is important! That should always stand with it:

• Link to own website

Title picture – eye-catcher on Facebook & Co.

The cover picture on Facebook, you always see first. Even before the profile picture, even before the description. Just by the size and presence in the upper part of the fan page, it automatically attracts attention. In the ideal case, you use a very expressive cover picture – an eyecatcher! By the way, also in other social networks like Twitter and Youtube, the cover picture is often the dominating element in the head area of the fan pages. To avoid boredom, the cover picture should be changed every 7-14 days.

The profile picture, in turn, should be as simple as possible. On mobile devices, even on the desktop PC, it is usually only a small preview picture. Ideally, you should therefore make sure to use a portrait. This increases the recognition value and makes it easier for fans to recognize especially you among the many pictures of friends and fan pages. Logos can also be used, but then they should have a plain background and stand out well from it. The best is and remains, a portrait of a person.

Posting – What does a perfect posting look like?

Before a lot of people come to your new fan page (through invitations or searches), it is good if you already have some content for your readers. If you come to an empty fan page, you won’t stay there long and wonder if it is (still) actively used. Therefore: Content first!

Contributions in social networks must always work visually. It is therefore recommended to start with existing content. This includes image material, existing texts (from press, media, etc.) or video content. They can easily be shared and then be found on your own timeline. The description should not be too long here, because only few visitors will deal with the concrete contents of the postings. Usually it should not be more than four lines of text. But you can also share external links, articles and pictures on your own fansite. For your fans also a piece of opportunity to discover topics for themselves.

But in the description you should also use hashtags. They have become essential and briefly explained, keywords that explain the respective posting, or the respective mood. For this article these could be for example: #socialmedia #facebook #fanpage #tips. Not only hashtags are strong, but also marking other people increases the range. You can always link friends or other fan profiles in your posts and mention them by name.

Fans – How do I win first fans on Facebook?

After you have posted and shared your first content, there are several ways to generate more likes, or fans (or followers). One way is to invite your own friends. Friends are often good first contacts, they like to interact with your content. For a more comprehensive social media concept, other factors should also be considered. This starts with the integration of your new fan page on your own website and can possibly go as far as sponsored ads (Facebook Ads). Here, good monitoring can also be carried out afterwards. As social media consultants we always tend to try out several options for the success of the individual channel.

Postings – What should I post when?

With the first valuable content, an eye-catcher on the cover, the profile picture and the first fans, it’s time to get down to business: postings. Because it is important to keep your fan page up-to-date and active – especially as a company, celebrity or public figure. It is not always possible, as a social media manager, to follow all the recommendations of our guidelines – but it is always an orientation to the optium and experience from best practice and social media trends:

1. 1. 2-3 times a day you should post a new one
   2. It doesn’t always have to be professional pictures, even pictures from everyday life work. Your fans also always like to follow what you do, what outfit you wear or at which show you have been a guest.

Instagram – hashtags, mark friends and picture quality

Instagram is especially exciting for people in public life – many young, trend-conscious people cavort here, possibly the opinion leaders of the future. With regular postings it is very similar to Facebook: Likes are generated, then followers and later real fans. But a few things are different:

• It helps to keep a clear style (design), e.g. always post with the same color filter

That was our article: “6 Social Media Manager Tips for the Facebook Fanpage”. We hope you can implement many new ideas and push your fanpage.

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Social Media Networks: Group dynamics – Social commitment and dependency

The individual social networks use very different interests and requirements. From the users it is a huge difference whether you as a company via Facebook, Youtube or Instagram act. Nevertheless, all networks are based on the idea: communication and data exchange. A few hundred years ago, he stayed in his hometown for a lifetime, married and got children. New contacts were rarely made. Today most of the countries and continents live up to their twentieth year. The place of residence has long ceased to be a solid property. New trends such as the “digital nomad” show that people today are more flexible, get to know new places and people.

Read the full article: Social Media Manager

YouTube: Founder, functions & reach

YouTube was founded in 2005 by Chad Hurley, Steve Chen and Jawed Karim in California. YouTube has been a subsidiary of Google LLC since 2006. YouTube offers an ideal platform for marketing and advertising, as YouTube is financed almost exclusively by advertising revenue. In addition to the classic video format, it is now also possible to create and watch so-called YouTube shorts. Over 100 hours of video material are uploaded to YouTube every minute and with over 10% of all data traffic on the Internet, YouTube is one of the fastest growing platforms of the modern age.

• Founded in 2005 in California
• Founded by Chad Hurley, Steve Chen and Jawed Karim
• Video platform
• Subsidiary of Google
• 10% of all data traffic on the Internet
• 100 hours of video footage published per minute

Other video platforms such as TikTok and Vimeo are also interesting for companies. Here, too, there are opportunities to market your own products with social media marketing and then analyze the results with performance marketing.

• TikTok simply explained
• Vimeo simply explained

App and registration: first step

Unlike related platforms, YouTube can also be used without registration. On your first visit, content that is currently very popular and topical will be suggested to you.

This is what YouTube looks like at first glance on the screen:

Registering with YouTube: how does it work?

For the first registration you only need a Google Account. To create a Google Account you need:

• First name
• Surname
• E-mail address
• Password

If you don’t have a Google Account yet, the registration screen will look like this:

Apps in PlayStore and AppStore

Click here to go to the website and the apps:

• YouTube
• YouTube – PlayStore
• YouTube – AppStore

YouTube: How do I create a channel?

Despite the initial unmanageability and the immeasurable size of YouTube, the platform is basically very simple. In addition to a few important functions for creating videos, you as a consumer also have several functions that you should be aware of. It is also interesting for companies to know what options they have as producers and what functions consumers have.

In this video you will learn everything you need to know about YouTube:

Advertising with YouTube: How does it work?

YouTube gives you the opportunity to inform users and fans with simple and (literally) fast video material. The big advantage here is that you do not need a high advertising budget for your film material, but that it is sufficient to produce authentic, short videos. In YouTube you have the option of saving different videos and sorting playlists to send to many users. You can also offer explanations of certain products or services. But it also has a lot of potential when it comes to exclusive video and backstage material. Once published, videos are saved permanently and can therefore always be accessed by users.

• YouTube Marketing

YouTube Ads: How do they work?

To be seen on YouTube and successfully turn your marketing strategy into reality, you need reach. In fact, no matter how “good” your content is, it is subject to certain algorithm limits. On the one hand, your company channel is in competition with millions of private channels that are constantly publishing new content, even at night and on weekends, completely free of charge. On the other hand: YouTube lives from selling reach. Find out everything about YouTube Ads in our article:

• Place YouTube Ads

Users on YouTube

With over 2.3 billion users on the platform, YouTube is the second largest platform in the world. It is behind Facebook but ahead of apps such as Instagram and Whatsapp. The main target group is between the ages of 16 and 64 and the gender distribution is almost 1:1.

Top 5 social networks:

• Facebook: 2.7 billion users
• YouTube: 2.3 billion users
• Whatsapp: 2 billion users
• Facebook Messenger: 1.3 billion users
• Instagram: 1.2 billion users

Social media app usage at a glance:

YouTube at a glance: Advantages, disadvantages

Let’s summarize YouTube once again. YouTube is a social network where you can share your creativity with the world in the form of videos. YouTube is also the second largest search engine after Google. Many people are no longer satisfied with a simple Google search and try to find more information on YouTube.

Advantages of YouTube

In addition to the marketing opportunities for companies and the opportunity to express creativity, the platform also has some disadvantages that need to be considered.

The advantages of YouTube are:

• Videos stay for a long time
• Search engine optimization (YouTube belongs to Google)
• Monetization for Creator
• Comprehensive analyses and insights

Disadvantages of YouTube

The disadvantages of YouTube are:

• Copyright disputes
• High advertising competition

Due to the popularity of the video platform, many companies use YouTube as a network for advertising. This leads to a high level of competition and therefore also to higher prices.

The videos with the most views: sport, music & co.

Whether sports, music or other entertainment formats, the popularity of the videos can be illustrated based on the views. To show you a few examples, here are the most viewed videos from various sectors:

• Soccer videos
• Kanye West videos
• Dog videos

To give you an overview of what works well on YouTube and which content gets the most views, here are some statistics to illustrate this. Here you can see the ranking of the world’s most viewed videos on YouTube. All 10 videos have over 4 billion views.

Social apps worldwide: A-Z

Facebook, Instagram, YouTube, messengers such as Whatsapp, Telegram or apps in Asia such as WeChat, Sina Weibo, Line, Snow, Youku, here you will find an overview of the most important apps from all over the world:

• Social apps