Lena Gercke

Lena Gercke – has been well known in the media since 2006. She was the winner of the first season of Germany’s next Topmodel, when she was 18 years old. Today, at 32, she is still very present and above all successful in the German media. The model from Munich has her own fashion brand, can be seen a lot on TV and is an aspiring mother. Lena is definitely hard to get past, and that doesn’t bother anybody, because her cheerful and positive nature makes 2.6 million fans on Instagram enthusiastically take pictures and watch her stories.

• Lena Gerckes Instagram
• 2,600,000 followers

Sarah Harrison

Sarah Harrison – really takes off when she opens a family channel on YouTube with her husband and their little daughter. Before that, she was known from reality TV formats and Playboy, among others. Since her transformation into a real family person, Sarah travels the world and documents her daily family life. Baby number 2 is also on her way and the little family is super happy! But she has not only created a platform on Instagram or YouTube, because she has founded her own company, which offers care products for babies and mothers.

https://www.instagram.com/p/B4xfCo1ihyw/

• Sarah Harrisons Instagram
• 2,400,000 followers
• Sarah Harrisons YouTube
• 1,170,000 subscribers

Jessy Hartel

Jessica Hartel is a 22-year-old influencer who shares her life, her favourite fashion trends and beauty hacks with her more than 700,000 fans. Through her glamorous style, the beauty has been able to build a real community and inspires many young girls in style and fashion. In 2016 she founded her Instagram Account and built her followership from scratch.

• Jessy Hartels Instagram
• 705,000 followers

Aylin Koenig

Aylin Koenig – a real power woman! Over 633 thousand people follow her at every turn. But her Instagram account is not the only thing Aylin invests her time in. She is also an entrepreneur and proud of it. She has her own fashion label and in it she puts all her heart and soul. Her goal is to be chic without looking like you are trying too hard.

https://www.instagram.com/p/B552L-woB8L/

• Aylin Koenigs Instagram
• Aylins Brand
• 633,000 followers

Phiaka

Phiaka – this Munich influencer is a convinced vegan. Her fans are regularly updated on vegan recipes, fashion trends and accessories. With the perfect mix of chic and street style she inspires thousands and shows the latest trends of the season. Besides her successful Instagram account she is also studying medicine.

• Phiakas Instagram
• 538,000 followers

Cathy Hummels

Cathy Hummels – is a true all-rounder. She is a mother, author and has countless collaborations. Her own book ‘Strong with Yoga’ was a great success and a cooperation with Gymondo in which she does Yoga followed. She is also the CEO of her own company where she rents luxury properties in the most beautiful places in the world. Also at Pro Seven you could see Cathy often during the last years. A real power woman.

https://www.instagram.com/p/B5zt7BDocTL/

• Cathys Instagram
• 513,000 followers

Fashiioncarpet

Nina, or Fashiioncarpet, is a Bavarian blogger who lives according to the motto “timeless”. Her pictures let her followers dive into a fashion universe that inspires them to dream. With pleasant colours Nina expresses her aesthetics and takes her fans on a journey. Elegant as ever. With her own collection, she makes it possible to buy her favourite pieces and favourites and be inspired by her style.

• Fashiioncarpets Instagram
• 329,000 followers
• Banu collection Instagram

Cheyennesavannah

Cheyenne Ochsenknecht – has not been a foreign name for a long time. Her whole family is known, whether from movies, television or music. Her mother Natascha Ochsenknecht is known as a model and her father as an actor. Meanwhile the Munich native has her own big career as a model and stands on her own two feet. On her Instagram she takes her fans through the Fashion Weeks and shootings she has. For Cheyenne there is no stop in sight.

https://www.instagram.com/p/Bq9mipwh1IC/

• Chayenne ox farmhands Instagram
• 248,000 followers

Judith Williams

Judith Williams – is a Bavarian influencer and TV-juror. She is part of the successful TV series ‘Die Höhle des Löwen’ (The Lion’s Den) in which she evaluates new inventions and invests in her favourite ones. The start-up investor has also written a successful book entitled ‘Wie Träume fliegen lernen’. Besides her career in TV she is also CEO of her own beauty line Judithwilliamsbeautyworld.

• Judith Williams Instagram
• 166,000 followers
• Judith Williams Beauty Instagram

Jenefer Riili

Jenefer Riili – is a famous blogger and Youtuberin, who takes over half a million fans into her private life. With her boyfriend she has a family channel on YouTube, where she documents normal everyday problems, the most beautiful moments and her little son, who you can see growing up in front of the camera. She shows the course of her pregnancy and how life changed afterwards. For all mothers, expectant mothers or those interested, her channel is a must-watch!

• Jenefer Riilis Instagram
• 539,000 followers
• Jenefers YouTube channel

First we came to an entrance, with a small biotope, everything framed with glass and over a small wooden bridge it went in over the shallow water, the friendly reception let me then on another building, could the small biotope still be topped? Yes! In the marketing building, there is a small organic supermarket downstairs, next to it a kitchen, with bakery, butcher and daily changing menu. You don’t have to eat in a barren room, you can use the huge foyer with big plants, small wooden sticks connecting the different tables, bright, large glass surfaces and friendly staff. If I wanted to work in a food company, I’d start here!

Best Practice Food – More about this topic:

• Top Food Start Ups USA Check! High Investment Marketing – Guaranteed Success?
• Online Supermarket Test USA! Organic Food To Barbecue Meat On Instagram
• Online Supermarket Check Germany! Food on Instagram: Who’s the best?

Philosophy in companies for authentic social media marketing

The business environment is particularly important for authentic social media marketing. Do we convey a marketing message that we create purely through our conception or do we reflect a real, honest environment? Those who already have a positive influence in their own company in such a holistic way will receive a lot of positive feedback from their fans to the social networks as well as from their employees. Because even a nice working environment ensures that a brand is perceived as interesting both internally by the own employees and externally by the customer. And interest is exactly what we want for our marketing! The more prospective customers we attract, the more products we can sell. Reach is therefore the be-all and end-all in social networks and also in marketing. The positive effect that the own working environment can have is also shown by the companies themselves, as well as Facebook. With different zones so that employees do not find themselves in grey boxes, but in a free environment in which they can also develop themselves. Satisfied employees attract new applications and so you are much better positioned in recruiting. Finding new talents for your own company can increase your own growth. Social media marketing is about more than just your own marketing. It is about customers, prospective customers, people who do not know us yet but also people who know us by heart, as well as employees. The own social media concept should cover all these components and transport them in the messages. That’s what it’s all about today!

Lecture Structure, Social Media Marketing and Emotions

Social media marketing can of course be explained in principle in its strategies and methods, so that one understands the processes behind it, for example, the causes and effects. Here in Munich, we have been particularly concerned with promoting social media marketing. Although the brand is represented in thousands of stores, the current social media figures can still be significantly expanded. We are currently still below a threshold of 1000 fans. The first 1000 fans, as we already reported in one of our blog entries, are very important for the reputation and also the public image. The aim should be to reach not only our own customers in Munich but throughout Germany through classic social media marketing and advertising and ideally to draw them to the online shop or to remind them to use our product in the supermarket the next time they shop!

Lecture Part 1, Social Media Marketing and Advertisements

In the first part of the lecture, we will focus in particular on standardized marketing opportunities through social networks. While the emotionalization is only discussed in the second part, the basics are really at stake here. We talk about the basic possibilities that are offered in the social networks. Because the individual social networks differ in their possibilities to generate reach but also in the functional possibilities and/or in the target group. Depending on the product and brand, careful attention should of course be paid in the run-up to such a strategy for social networks to which networks one reaches which people in order to draw the greatest effect from one’s own campaign. If you focus on the wrong social network right from the start, you are burning cash and will not reach the right people who will ultimately interact with our product or brand. That’s why we filter in the first part of the lecture which social networks are profitable at all. Point for such a food company that works strongly in the organic sector and thus also has a trend, here we speak of organic food or also the whole area around vegan and just the explicit sale of organic products. A positive image that ideally we should also reach a target group interested in such products. These include, of course, young mothers who focus on a healthy diet for themselves and their families. They also include young to middle-aged people who can still be reached via social networks. Those who most likely have a higher standard of living and can therefore afford food that is a little more expensive than the conventional product from the supermarket, but who have a high affinity to online trade, as this is to be expanded in the future. All these factors must also be taken into account and we are not yet in the active work of the Social Media Manager. We also focus not only on the needs here in Munich and the surrounding area, in Bavaria, but also on the needs of the inhabitants of Berlin, Hamburg and cities such as Cologne, Düsseldorf and Frankfurt. The company is positioned throughout Germany but is also active in various other markets, in a total of 17 countries. First of all, however, we want to create a working concept in our home market that can then also be adopted for other markets or languages.

In the first part of the workshop, we will discuss all these aspects, but also other factors, e.g. the various placement possibilities of the content as well as advertising measures, with the employees in Marketing.

Lecture part 2, reach and emotionalization in content

Content is the big magic word when it comes to success and social networks but also in the entire online marketing. Content is not only important in social networks, search engine optimization also depends on good content. Those who manage to create content that inspires people or to which they assign added value will automatically generate more reach through the higher interaction rate of their own fans and followers. Here about the interaction rate is, that is, the more frequently a post is commented, geliked or even shared, the more attention it gets through the algorithm of social networks. This increases the relevance of your own contribution but also of your own social media channel. The more continuously one maintains this strategy, the more successful one becomes automatically. It is important that the content has an emotional effect on our fans. Therefore we create in our lecture different creative concept which we discuss here in Munich live on site. Our creative concept is based on the observation of various players in the market. This includes e.g. bloggers but also magazines or media that deal with the topic of food. One looks a little at the international markets and other regions that have similar preferences, but differ a little in their strategies and methods, as well as America or South Korea. It is about competition and competition, but also about more distant competitors, as well as completely different industries and the learnings that can be drawn from their social media activities as a company. In the second part of the presentation, we look at these aspects and how they can be used to fill their social channel with daily content that not only gives their fans more value but also a certain emotional attachment to their brand. Over time, days, weeks and months we form real brand fans. That’s why they do social media marketing!

Social Media Agency Munich

Are you looking for an agency that can show you as a company in Munich how to create performance on social media? Our social media experts help their employees in training and further education to master the first important challenges for their company. We show possibilities and strategies and develop a first plan together, for the first weeks and months. With the lecture and with the later practical work of their employees, the knowledge will be consolidated and expanded. Ultimately, as a company they are then able to conduct their basic social media marketing in-house so that they can constantly advance the latest content and guarantee a look behind the scenes. Workshop, strategy or consulting, our experts are there for your company. Get in touch with us.

Youtube and Facebook remain the largest social networks in Munich

As in Germany as a whole, two networks are particularly worth mentioning in Munich when it comes to the population as a whole: YouTube and Facebook. Both show many people in Munich the most important information of the day. If Facebook is the constant communication medium, YouTube is the constant information medium for most Munich residents in terms of moving images in the form of entertainment and education. Here you can find entertainment as well as new knowledge. This at any time, whether on a notebook or smartphone and whether at home or on the road. As a company in Munich, you can’t get around these two networks in social media marketing. No matter if you make events in Munich, run a restaurant or a cinema. Even agencies need the social networks to present their work and references to customers and interested parties.

But where are the trends heading for 2018?

Which social networks will gain relevance in Munich and which will lose relevance? The central argument for social networks is the number of registered users. The more active users a social network has, the more interesting it is for private individuals, as many friends are likely to hang around here, ergo also for companies and businesses. Here you can present their products and services to a larger group of people.

Instagram gains market share and expands audiences

The up-and-coming candidate, although no longer an insider tip, is Instagram. Until a few years ago, almost exclusively young people were registered here, since then the network with its bloggers and influencers is constantly developing and now offers numerous additional functions that make Instagram from a pure “image platform” to a snack content or “quick entertainment platform”. Short videos, photos, on the subway, in the cafe. Passing time is at the top of the list when visiting Instagram. Users can create small videos, as well as Boomerangs, they can tell small stories in Stories, and they can message each other directly to communicate as well. Instagram is gaining market share and becoming a communication platform.

Millions of teens are on Musical.ly – when will companies follow suit?

What are trends actually? Trends are fashions, that is, time-dependent events or time-historical products that reach a large part of the people. Mostly, these trends start by bringing in certain people. Today we want to introduce the new social network. Millions of young people are already registered here, including tens of thousands of young people from Munich and all of Bavaria.

Musical.ly conquers the social media market

Do you already know Musical.ly? Probably not! Then you should listen very carefully now, because Musical.ly is the new Instagram. Everyone is here, German bloggers, young musicians and over a million fans uniting behind them. So far, the platform is more for young people and the next alternative to the social network Instagram, so to speak. The number of users is also steadily increasing in Munich and therefore offers an extremely new and therefore extremely interesting platforms for brands and companies. Especially at the beginning of the development of social networks is always a relatively good course in the ratio content quantity and generation of fans. While on Facebook you have to go to great lengths to make your content accessible to users, in the flood of messages, Musical.ly is very new and there is little competition! An interesting new market, especially for companies and brands that tend to have young audiences.

A post shared by musical.ly (@musical.ly) on Jul 26, 2017 at 10:52am.

A post shared by musical.ly (@musical.ly) on Aug 3, 2017 at 7:15am.

What does Musical.ly actually do?

On Musical.ly, users can create small videos by singing a song, for example. The whole thing is a bit reminiscent of karaoke and is recorded as a small video or sequence and published on the network. There, as in all other social networks, friends and fans can watch the latest content of their idols. The special attraction of this network is that you make a little fool of yourself and thus show in a funny way, authentic. This attracts users and ensures high interaction rates. For companies and businesses in Munich, Musical.ly is an interesting alternative for 2018 when it comes to social media marketing.

A post shared by musical.ly (@musical.ly) on Aug 10, 2017 at 6:58am.

What about the almost traditional networks? YouTube and Facebook are still of decisive relevance. As mentioned at the beginning, these two social networks have established themselves as the largest providers in the market in the emergence of social networks. Billions of people are registered on both social networks, spanning countries and continents. To all associations, projects and companies in Munich, these two, still offer the greatest potential. There are various ways in which a company can become active in the social networks. There are also various best-practice examples of social media campaigns.

For those who want to continue to reach more younger audiences under the age of 30, Instagram is the perfect advertising platform!

Afraid of social media? The famous shitstorm

As a company, one should not permanently deal only with the risks of social networks. In many workshops or also in lectures as a social media speaker, especially large companies, even stock corporations, are mostly concerned with the critical aspects of the platforms, while there are countless opportunities and chances.

Mostly the question comes, why does it work at company XY? Maybe it’s simply because they dare!

There will always be criticism, whether it is the classic regulars’ table or the Internet. You can always adjust to criticism and you can always let criticism go unheeded. In the care of celebrities or also like VIPs, you see that with increasing notoriety, less and less media is consumed by the VIP. Why? There will always be criticism.

However, apart from criticism and shitstorms, there are numerous options to reach people extremely precisely, such as through Facebook marketing or advertisements on Facebook. Here, as a Munich company, you can filter people extremely precisely according to their interests and their various demographic characteristics. For example, you could reach a sports student from Munich Schwabing as precisely as it was otherwise only possible via advertising posters, which are placed directly next to a university, for example – cost-intensive. However, the costs are in no relation to each other, if one considers the prices for impressions. Likewise, social networks offer a great long-term effect, because posted posters disappear after a few days, videos on YouTube are still consumed after years!

What future trends will also emerge in Munich?

In the future, there will be much more focus on connecting people in the real world. Some new precursors show that virtual/real life connection in particular is another piece of the puzzle in the social networking game. Mobile devices and all their apps are always with us. This constant readiness, will be used much more to connect people in real life. The small first beginnings are for example the sharing of locations or also currently, the timed live circuit. Live locations are transmitted once to the person you are talking to and show the current location for sixty minutes. So you can follow a moving group. Not only at festivals such a live location is a very practical function, also in the city. So you can meet friends who may be only a street corner away from each other. Without an application on the smartphone, you would not have known about each other. Communication can then be established directly. E.g. by sending an emoji. The respective interlocutor is of course immediately informed via his smartphone. Thus, a constant interaction is possible, more constant and interactive than before.

New trends in the everyday life of singles and families

Sharing locations is also a very interesting feature for families. E.g. at the Munich Oktoberfest. Although more than a million people are gathered here, again this fall, groups can easily split up and meet again. So you don’t need a special attraction or a Munich landmark anymore, but can find each other directly by tracking. It is also a very practical option for smaller children, e.g. on the way to the bakery. If the child has activated its live location, the parents can constantly see in which street the child is currently located. In case of noticeable changes in movement, one could react immediately. So social networks go further and are no longer just a medium for young people, with too much time on their hands, if you wanted to look at them critically. The numerous additional options and extension possibilities, cover more and more areas of our everyday life. As described, from the simple way to the bakery, to the humid happy evening and on the Munich Wiesn.

Payment and payment processes: Social Commerce

While in countries like China and cities like Beijing, Singapore and Hong Kong you can already pay everywhere within the social networks for a very long time, that means not only in the online shop but also in the normal stationary trade, the payment via online services and social networks has not really arrived in the Munich city center yet. But here, too, retailers will be doing quite a bit in the near future. Because social networks are a relatively easy way to identify people and also guide payment processes. If you take a look at the various apps, for example in Hong Kong, it allows for much faster payment processing and easier transfers for users. Likewise, friends can send money to each other, a very handy feature, e.g. when borrowing a little money in the evening for the beer in the brewery, to give a Munich example. From simple transactions between friends to more complex transactions between companies, there is a lot of room for manoeuvre. In the future, a lot will happen in the social networks, as their development so far shows!

Speaker for conversion in the digital transformation

Information reaches people faster than ever before, whether recommendations, news or even special knowledge. The current digital transformation is in full swing. No one has stopped learning. Communication It reaches us people nowadays quickly, as never before people. Our entire lives are increasingly digital. Now the question arises: Are you personally already benefiting from online commerce? Is the new digital world already being used profitably by your team? How do you react to the digital opportunities in modern marketing?

Relevant answers and help for social media managers

With social media marketing, you turn current non-buyers into new consumers, brand users and bring them to final brand loyalty. Because this is how they become real brand fans for your company and ultimately brand sponsors who are happy to recommend you. Our lectures in Munich inspire of course in particular managers and employees, who want to reach highest ranges. The same applies to freelancers and self-employed people who want to expand their digital scope of action through the opportunities offered by social media marketing. Our consultants will give you answers to questions:

• Is your industry being permanently changed by digital transformation?
• What is your company’s positioning and reputation in the digital world?
• How can you use new things like social selling for your company?
• In what ways do you persuade influencers and brand ambassadors?
• How can you digitally network your company?
• How do you position your company operationally and strategically in the digital transformation?
• What technology and skills does your company need to take advantage of digital opportunities?

Send us your non-binding booking request for your next conference in Munich now.

Social Media – Training, Speaker & Agency

We work daily on social networks, run Facebook Ads, plan and produce videos for Youtube marketing, organize photo shoots for Instagram and do promotion via TikTok, partly with influencers, partly with organic and paid reach. For beginners, workshops focus on basic questions, “How do I approach my visitors? You or you?”, for advanced users mostly about “How can we increase our reach?”. We deliver A-Z solutions for you and your people.

Further education – workshops and lectures by our experts

✓ Basics – Social Media Marketing
✓ Goals – Social Media Thinking and Development
✓ Strategy – Facebook, Instagram, TikTok, Youtube
✓ Influencer – contact to campaign
✓ Switch Ads – Ad Management
â photo and video production – editorial plan and content marketing
Read more about our lectures and dates here:

• Workshop & Continuing Education
• Speaker & Lectures
• Requests for appointments: Contact

Agency – Facebok, Youtube, Instagram & Co.

• Youtube agency
• Youtube Marketing Strategy
• Facebook agency
• Facebook Marketing Strategy
• Instagram agency
• Instagram Marketing Strategy
• Influencer agency

The basics of marketing and management

We focus on these points in our presentations: Content Marketing, Social Media Services, Social Commerce, Social Media Marketing, Social Media Campaigns and Social Media Optimization.

Leadpower on Instagram: Cooperate with influencers in young target groups

Our social media management focus on viral brands in our social media management. Tell your personal story to your Munich fans on social media and gain brand fans for your brand and for many years to come! Internet: With its possibilities of digital marketing has been entering the strategy mix of marketing departments for so many years. The more precise your target audience is determined the higher the interaction of your social media channel will be. Always well advised. In brand marketing, we at Social Media One offer expertise for your campaign. Get creative, tell your fans your individual story and convince, especially as an already successful company followers for your brand and for many years. Get the power of social media marketing for your event! efficient communication with the community. Build brand fans today, use creative tools like retargetingpixel for lead generation. With smart cross-media ideas between Facebook, Snapchat and Instagram. Social Media Marketing designs for you rapid reach increase, and a unique digital presence. efficient interaction with the community.

With options like Graph Search from market leader Facebook, your project manager has great tools at their disposal in Ads Manager to improve the channel, not just to get to know you fans in detail. Interaction matters. A precisely targeted audience increases the interaction rate like “Like” statements decisively. very targeted approach With innovative multimedia ideas between Youtube and Facebook. Find out more about influencer marketing here.

The social media experts for meetings in Munich

With these methods, your brand can not only increase new digital, but also retail (POS) sales. As a social media expert, we look at the traditional social networks as well as the new ones around the world. To ensure that social media marketing does not lose its level of effectiveness, we carry forward concepts and strategies. Giving knowledge is what drives speakers. Social Networks offer opportunities and risks for companies, which we also bring closer to people in German broadcast media, with all their challenges for managers. Simple, clear, understandable and with insiders from managers as well as examples. Our experts.

Speaker for events

The preparation of the speech is crucial for speakers on speeches to convey all the content of the speech bundled and understandable. As a conference speaker, there is often only half an hour. If you’re lucky, an hour to package a topic as complex as online and social media marketing and management in a structured way for the audience. We have specially categorised talks into different levels of experience for our clients, thus our speakers will individually cater to the audience’s personal level of knowledge, guaranteeing a perfect outcome with lasting insight. In the appointments often notice, many are looking for a basic understanding in the field. That’s why many of our presentations are aimed at an audience outside the field. Our Social Media Speakers.

Social Media Trainer: With guidance to sustainable success

In addition, there are many new important networks such as Twitter, Snapchat as well as Pinterest and of course new direct marketing methods such as Whatsapp or through bots in Facebook. As a trainer, it is always about designing concepts in trustful cooperation with your responsible employees, in Munich Germany and Europe.

We are hired as coaches by numerous companies and brands who want to keep their departments up to date. As a trainer and coach at times spends a lot of time in each department, with the staff, to meet all the agreed goals for the client and in some cases increase your sales while they are still doing it. Our social media marketing consultants and trainers. Our authors. More about our social media lecturers.

Initial consultation for marketing, commerce and social media campaigns

We demonstrate which target group-relevant content your employees should publish and also when the most popular time for this is with various best practices from everyday work. Social media can help your managers reach out to potential customers and employees. On our speeches we give you a first expertise of your possibilities, with practical, concrete multimedia methods, from our point of view the most suitable start for social media. Whether you need tips on social media marketing or customer care, we can advise you at any time. Our consultants know right away which medium is best for you for online marketing. When monitoring social networks, we find out where, how and when people are talking about your company. Book the best speakers all over Germany:

• Speaker Düsseldorf
• Speaker Munich
• Speaker Hamburg
• Speaker Stuttgart
• Speaker Cologne
• Speaker Munich

Send us your non-binding booking request for your next conference in Munich now.

Social Media Agency: Munich

Social Media Agency Munich – When it comes to business, there is no other major city in Germany that can hold a candle to Munich. World market leaders, innovations, patents, which ultimately all need one thing, marketing. What is the most efficient marketing tool at the moment? Clearly social media marketing. Facebook, YouTube, Instagram, TikTok are 4 biggest social networks. However, this is not where the journey ends. Depending on your target audience and product, you may also need to think about social networks like Twitter (short messaging), Twitch (gaming) or even Pinterest (creative). There are more and more social networks and accordingly, marketing measures within the platforms must be well planned and coordinated.

But you can also send your messages to only parts of the city, as well as Ramersdorf, Neuhausen, Bogenhausen or even Pasing and Schwabing. If you want to learn more about the topic, read on!

• Munich – Social Media Agency

Social Media Marketing for Munich – We make your digital transformation successful

With strategies from our experts

Smart social media campaigns market new products much more efficiently. Social networks are a mesh of dynamic groups of people, different platforms and technical functions that make our communication with friends ubiquitous and multimedia. It all started with social networks like MySpace. Today, the biggest networks like Facebook have billions of users. Here you can find everything about the development of social networks.

Social Media One is the media agency for any modern company for your social media campaigns. We focus on viral, high reach online marketing campaigns. In marketing, our social media agency has expertise for your campaigns. For your company, it is important to know your buyers, your prospects and your potential sales channels as much as possible, monitor them, define them and optimize them all the time. With smart and multimedia ideas between Facebook, Snapchat and other social networks Instagram.

Social Media Basics for Facebook, Youtube, Instagram & Co.

Here you can find all social media marketing tutorials.

Have you thought about influencer marketing?

What are influencers?

Influencers have made a name for themselves as a person with tens of thousands of subscribers. For promotion with influencers, bloggers with a relevant community for companies are specifically used for advertising and marketing concepts to address targeted individuals for guaranteed success. Influencers are relevant for companies and precise marketing not only because of their high social reputation among their fans in social networks. Generally, influencers are the following people: Experts, celebrities, youtubers, musicians, bloggers, designers, existing customers, journalists, entertainers, photographers, actors, Instagrammers, or social media users with enough fans.

Influencer marketing is about winning over product advocates who are in demand as knowledgeable experts in their field to promote new products. Influencers can, for example, influence the recommendations and evaluation of brands and companies. Politicians, artists or widely read fashion bloggers are influencers regionally it is the well visited boutique. In influencer marketing, we pursue the goal of increasing the value and credibility of your brand message through the trust of your own long-cultivated target group to the idols or influencers. Find out more about Influencer Marketing Munich here.

Can you actually categorize influencers? With the PAM formula (Persons Attraction Method) you can easily divide bloggers into 3 main categories with 4 subcategories each. This allows you to create clear graphics or statistics, for example. Click here to go to the Influencer classification according to the PAM formula.

Three types of influencers can basically be identified when it comes to targeting:

1. The brand experts: Brand experts are recognized as experts in their field and they are always happy to assist their visitors as reliable advisors. When assessing products, they draw on their in-depth brand knowledge and are always neutral towards companies.
2. The brand lovers: You have a multi-faceted experience with your brand and a long-lasting connection to it.
3. Brand critics: Critics are generally critical of your product. Because they like to speak negatively about a brand, critics exert a negative, direct influence on the willingness to buy or the opinion of the fans with their recommendations.

Influencer Marketing with success

For more on the topic, check out the blog, with new and interesting articles all the time.

• Influencer agency
• Influencer marketing
• Influencer Marketing Wiki

Avoid tax losses – With influencers and Facebook Ads

By taking over Facebook, your company has the exact same ad options here and we as a social media agency can target your prospects very accurately with ads in the Instagram stream. Through the individual users of Instagram, you can always plan with little wastage of advertising measures on Instagram. The young social network Instagram is often still little tested in many companies in Berlin for products and promotions, which should be advertised in the various social networks. To analyze brand fans extensively, highly effective tools are available from Facebook itself, such as Graph Search. With Social Media One, your company will always have social media consultants for your planned or very first advertising campaign. Our social media marketing managers are always dedicated to advising all our companies, as you can see every new advertising campaign has its own challenges. The more precisely your target audience is defined by social media management, the more frequent the interaction of your channel will be.

New at Social Media One: Speaker in Munich

Preparation is crucial for all speakers in order to convey specialist information in a comprehensible manner. The conception of the topics is often difficult, because for a comprehensive topic one often has a little less than an hour in the lecture. We are able to cater to the particular experience of our attendees, as our presentations are divided into different levels of experience. Many are looking for a basic understanding, while many have had little previous exposure to the subject matter, which is why many of our presentations are aimed at audiences who are actually outside the field. More about our presentations in Munich.

This is Munich: The keyfacsts for you as a social media manager

There are currently 1,450,381 people in Munich. If you add the surrounding area of Munich, you get a fixed number of people for your company! In 2010, there were still 1,353,186. A permanent population trend. The population of Munich is growing strongly by 7% or 97,195 inhabitants in only 5 years. In relation to the total area of Munich, you can as an urban startup directly about 4668 residents per km ² in your area.

Munich companies, brands and family businesses statistically pay 125 billion euros annually for online advertising

The various data sets of renowned studies suggest, purely statistically Munich companies, brands and family businesses 125 billion euros annually in digital promotion, with such high investments, even we did not expect after the analysis of social networks? Not only chatting and commenting, during the day 32,499 people in Munich use social networks for professional interests. Why not? New projects and also work are always present in social media for users in times of faster communication. You may be asking yourself now, is it worth the advertising investment? The largest flow of visitors is on social networks in prime time from 16 to about 20 o’clock are 304,580 Munich online. Scattered over a day from 6-24 o’clock are about 190,435 possible prospects in Munich Online. Other time periods are less worthwhile for investment. For example, at prime time, 208,855 are still online between 8am-1pm.

The Munich people become unexpectedly active and offensive, they like to interact very much and with real passion. 976,487x the “Like” button is clicked every day. 2,169,971 personal messages are sent back and forth. A whole 75,949 photos of holidays or everyday life are posted by people who are logged in. New professional contacts and job opportunities, but also constantly seeking previously unknown paths 32,499. 18,571 of the people in Munich want to find more customers.

Daily use in Hamburg

Daily interactions from Munich

Meet new buyers with good social media concepts and brand presence

Build brand fans for yourself and your agency now. We have advised many medium-sized companies in Berlin and throughout Germany and implemented numerous channels, for example in the insurance industry, always with innovation and careful monitoring of all relevant key figures. The internet, with all its extremely fast processes has been successfuly entering the media mix of companies for so many years. With us you have professionals for Facebook campaigns you can be sure to reach the right people. According to a study by ARD and ZDF, more than sixty million German citizens are active on the mobile and stationary web, an enormous growth potential for online advertising. One in three German Internet users is registered with the global market leader Facebook alone. A high number of potential customers, also in Berlin, that social media managers can quickly reach with targeted ads for new ideas.

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Social Media Agency: Munich

Social Media Agency Munich – When it comes to business, there is no other major city in Germany that can hold a candle to Munich. World market leaders, innovations, patents, all of which ultimately need one thing: marketing. What is the most efficient marketing tool at the moment? Clearly social media marketing. Facebook, YouTube, Instagram, TikTok are 4 biggest social networks. However, this is not where the journey ends. Depending on your target audience and product, you may also need to think about social networks like Twitter (short messaging), Twitch (gaming) or even Pinterest (creative). There are more and more social networks and accordingly, marketing measures within the platforms must be well planned and coordinated.

But you can also send your messages to only parts of the city, as well as Ramersdorf, Neuhausen, Bogenhausen or even Pasing and Schwabing. If you want to learn more about the topic, read on!

• Munich – Social Media Agency

The digital transformation of companies with social media marketing strategies

For target group-specific online marketing, the Social Media One managers will be happy to advise you. The constant redefinition and observation of your own target group increases the effectiveness of your digital channels. Social Media One: For national and international concepts, we provide experienced consultants and media managers for you in Berlin. Increase your net sales of your business, with powerful campaign management from us, Social Media One. has become standard for various digitally advertising companies, social media marketing has a percentage share in. Advertising in digital portals is now part of the usual standards of any media manager social media marketing enables for your company multinational marketing campaigns, rapid increase in reach as well as highly targeted approach. In Berlin, Hannover, Düsseldorf, Frankfurt as well as Stuttgart we have managed beautiful social media campaigns with various partners. Alone in the largest social network Facebook is a little less than a third of the German Internet users active, a high number of potential customers also in Berlin you can reach extremely accurately with Facebook Ads quickly for new ideas. Meet fans for many years through new ideas planned marketing strategies. With our agency Social Media One, the professionals for social media campaigns in Berlin, your team can be sure to reach the right people without much wastage. According to the ARD and ZDF study on media usage, more than sixty million German citizens are active on the web. Build sustainable brand fans for yourself and your brand. Habitual consumer behaviour patterns are changing, so media usage is not only shifting increasingly to the internet and social media in this decade. We have supported many companies in Berlin and throughout Germany with consulting in the digital transformation and implemented many channels, always with innovation and attention to detail.

All facts for Instagram, Facebook & Co. at a glance for social media managers in Ingolstadt

132,438 inhabitants live, alone or with the family currently in Ingolstadt. If you, as a marketing manager, now add the Ingolstadt area to this, you will rapidly get a large number of people! In 2010 there were still 125,088, an ever-changing city. A population trend which is quite long lasting in Ingolstadt’s demography. The population of Ingolstadt is growing by 6%, i.e. 7,350 people in the last 5 years. In terms of Ingolstadt’s total area, you can as an urban brand directly 993 inhabitants / square kilometer in their own neighborhood. The various data from major online studies reveal, purely statistically Ingolstadt companies invest almost 10 billion euros every twelve months in online marketing, did you know? New projects and also work are increasingly always present for everyone in social media in the age of global communication. Our everyday life is changing, as is people’s media behaviour. Why not? Tendency 2.968 Ingolstadter use social networks for professional interests. 27,812 people are online during the 4 – 8 p.m. batting time. On average, approximately 17,389 internet users in Ingolstadt get online during the 6am – midnight time period. Other times are hardly worthwhile in comparison. Around 1 p.m. to around 4 p.m. there are only 22,514 people from Ingolstadt Online.

94,119 people from Ingolstadt make or comment on pictures from the social group. 89,166x the “Like” button is expressed every day. 33,067 users want to get in touch with friends. 17,381 want to talk to other people in social networks. Professional contacts and also previously unknown ideas are sought by 2,968. 1,696 of the Ingolstadt users want to find new influencers for companies online.

Main usage times for Ingolstadt

Activities of the Ingolstadt

Visits per month