Photoshop tutorial for realistic shadows around objects – Learn for free!

Designing realistic looking shadows is not easy, especially for beginners. Photoshop offers several options for shading objects. First, we always need a single object that has enough space around the edges. In the tutorial: Cropping with masks I will show you how to cropping objects with Photoshop. The tutorial video is coming soon, the complete […]

Corporate Identity – public image, communication and structure for your company

Corporate identity in companies is much more than just the appearance. CI goes deeper into detail and gives the company, its employees, stakeholders and customers a fixed framework of orientation. A corporate identity is not just about making a company beautiful, it is about creating the foundations of a company. The corporate identity affects the […]

Affiliate Marketing Basics – Earning money on the Internet

Affiliate marketing deals with the promotion of third-party products. People promote foreign products through their own channels. After their sale, a commission is payable to the intermediary seller. This business model is especially worthwhile on the Internet to earn money online. There are people who know how to build up reach, either through their content […]

Facebook Fanpage Design – Free Photoshop template (PSD)

Update! Facebook has changed its fanpage dimensions for designs & layouts 2016. For your own channel design this means: New dimensions, new ideas! While the dimensions remained the same in 2014, the proportions of the profile picture and cover picture will change. The cover picture is now 830×315 pixels instead of 850×315 as before. The […]

Text optimization – search engine optimization (SEO) with structure in texts

Good texts are essential for search engine optimization (SEO). Many people achieve good results by working simply and cleanly. A good structure of the texts facilitates the optimal placement in the search results. The advantage is obvious, the texts are reader-friendly (usability), but at the same time they are also better identifiable for search engines […]

Learn Video Online Marketing with YouTube – Tutorial

YouTube online marketing is the art of bringing relevant content and visitors together. Through content marketing, the skilful planning of content (of texts, images, networks, etc.), great, lasting successes in online marketing can be achieved. This means: rankings in search engines, interaction in social networks, and much more. Learn in this article how to filter […]

Referral spam? Solution & Tutorial for your Google Analytics Account and FTP / .htaccess

Referral spam from landing pages like semalt.com disturbs webmasters in their analyses, like in Google Analytics, enormously! But don’t worry, there are simple little tutorials that help to remove such spam from your own data. Already in June I wrote a small article about how to exclude spam pages via .htaccess. But since many people […]

Limit or disable revisions for pages and posts – WordPress Tutorial

Revisions in WordPress are intended as a backup for your blog. This means that every change can be revised at a later date. This makes it possible to jump back to earlier changes in the post, for example if errors occur. Yesterday I had an interesting conversation. We also talked at some point about this […]

Social media concept: How it works – brand, reach, monitoring

Strong social media concepts rarely include only a network or a social media strategy. What makes them so special is a perfect mix of different operational and strategic considerations for optimization. The first step always deals with the brand and its identity. Here, special emphasis is placed on the emotions and messages that your social […]