Where do you find inspiration? Instagram! Bloggers and influencers are becoming more and more interesting for brands and companies, young people unit tens of thousands of fans and reaching more than classic TV broadcasts or fashion magazines. If you want to become an influencer yourself, you must be able to calculate your own value. But […]
Twitter is a social network that is based on text-based messages between individual users. The advantage with Twitter is that different small tweets can be filtered by their striking keywords. This is why Twitter is a very interesting network, especially for trends. Each user has the possibility
YouTube and the GEMA agree – who would have thought? After years of legal disputes about the right to use music and the royalties of artists and authors, today there was finally an agreement between the largest video streaming portal YouTube (company of Google) and the GEMA in respect
Social media managers take over the classic advertising and marketing tasks in and for companies and projects. Social media platforms have changed significantly in recent years. The small social space for pastime has become the omnipresent communication platform. Everyone, especially in developed countries
As an ambassador, the company is a brand ambassador for companies. Today, brand ambassadors are often referred to as influencers. They make brands for their fans a tangible feeling. With their reach, they also ensure that the new customers or fans are won. Brand ambassadors
An especially exciting social network, especially for young creative and fashion-oriented people, is the network Instagram. When you open the Instagram application, you do not have a complete timeline like Facebook, which contains lots of information about your friends
Last week I already explained the basics of WordPress and WooCommerce in combination. With it you can easily and uncomplicatedly set up your own online shop. Part 2: Product management & variations. WooCommerce – Variable products We’ve also taken a look at the dashboard > WooCommerce and made a few settings regarding countries, languages, tax […]
As a rule, I tend to deal with e-commerce on the margins. Mostly it is projects in which I deal with media around e-commerce, from brochure design to website. Currently I am also working on a new project myself. Since I was looking for tips and found mainly English instructions, I thought a German, simple […]
Advertising on Facebook is everything! At least if your target group is somewhere between 20 and 40 years old. The kids of yesteryear are now wealthy adults with regular incomes. Living conditions have changed, the social network has not. That’s why online marketers know that the best and most efficient results are achieved by Facebook […]
Today I had a special requirement for a customer project. Basically it is about the website (CMS, WordPress) of a coaching offer. The newsletter function on the client’s website plays an important role in customer retention and acquisition. It should be optimized – in other words, we want to increase the conversion (‘registration’) of the […]
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