Influencer performance: KPIs for social media campaigns

Influencer marketing is still completely new for many. People have always influenced other people, through recommendations, simple “broadening” but also through criticism. Influencer marketing Read more

Influencer Categories: Classification of marketing types with formula + info graphics

How are Influencers actually categorized? Especially for an Influencer agency, it is important to have a quick overview even if it is about offers for customers. The meaningful composition in groups helps in the calculation of prices Read more

Influencer Campaigns Best Practice Examples

Influencer marketing and campaigns are, of course, not new in Social Media Marketing! There are many best practice examples from the industry that show how successful you can build up your reach and win new customers. Of course there are also the traditional campaigns in social networks.
Read more

Social Media Marketing Wiki: Power for Youtube, Facebook & Instagram

Social media marketing is on everyone’s lips! Trend-conscious fashion chains or medium-sized businesses. All have recognized the positive effects of effective strategies and concepts for social media. According to our large social media report for all major German cities
Read more

Influencer – Social Media Marketing Success for Businesses

Influencers are more important than ever in New York, Los Angeles and San Francisco. Influences are nothing new in themselves. There have been many public figures who have played a special role as opinion leaders. Athletes, actors, models or even a lot of bloggers. A guarantee Read more

Sales and sales promotion through Social Media Marketing + Best Practice figures

Sales promotion through social media marketing – Sometimes it can be so simple. Digital transformation is a buzzword for many. This is really only about bringing the sales prospect from the mailbox into a new, digital form. How about social media marketing? Whether Facebook Read more

Facebook Marketing 2017 – Success through fanpage, design and ads

Facebook is now the giant, the old man and yet the innovator. Thus, innovations in the functions, the possibilities, in the design and of course social media innovations like Facebook Live come constantly. If you are not yet using Facebook extensively, take a look at the new, simple design
Read more

Influencer Marketing – 4 practical tips for your company

Today, our social media manager has given a new interview for the textile industry – Influencers are on everyone’s mind. The potential of Influencer Marketing for companies and companies alike. The interview focused on four questions on Influencer Read more

Blogger, Influencer, Trendsetter – How to Become a Successful Influencer?

Influencers – Many today have the great dream of being able to live successfully from blogging. That means living by that one is reported in daily of his own life and so sold over social media so skillfully that one becomes the opinion leader even by the increasing number of followers
Read more

Self-Branding Instead of Expensive Advertising – Generate Yourself Success Through Video Marketing

After a few days ago we talked about the agreement between Youtube and the GEMA, we will now take a look at the new possibilities that arise for you as a company in the largest video portal of the world. For now, there are millions more views on music videos. The perfect moment for ads? Are there alternatives to expensive advertising?
Read more