Exciting times for VR in advertising

World premiere after world premiere – with each passing day, the virtual world is becoming more real to us.

Criticism of digital avatars: “They take jobs away from people”

Of course, there are critics who say virtual people can never exist alongside real people. But there has always been criticism, at the beginning of a new technology. Bill Gates (Microsoft, founder) said the Internet will have no future. In fact, this technology giant, did not believe in the Internet. It is often like that when it comes to innovation.

There are first movers who believe in new ideas, projects and innovations and there are those who have to experience the future first.

Many take a critical view of VR, as described. In the past it was video games, currently it is “virtual networks” (social networks, example data scandal at Facebook) and in a few years, it will perhaps be virtual avatars, people, which are viewed critically.

Best Practice since 2019: Lil’ Miquela (Los Angeles, USA)

A little less than two years ago, the first digital avatar was created in Los Angeles. Meanwhile, millions of young people follow her (Lil’ Miquela) on Instagram. They, her followers, no longer perceive Miquela as a virtual person, but as part of their lives.

New competition from Japan and Europe

.
Now there are two new teams active in the field of virtual avatars, one from Europe and one from Japan.

Special attention should be paid to the European project, active since 2021. Already there are several campaigns and the special feature: this VR team also develops virtual avatars for brands.

Therefore, today a “Closer Look” on Zoe and Ella, two virtual avatars from Europe. Tip. There is not much of these digital influencers, we have collected them all together for you here, in a clear list: Digital Avatars.

Examples: Advertising campaign, fashion show, VR presentation

How Virtual Reality can look like in advertising, we want to show here the first examples and best practice campaigns, from Europe.

Buffalo: Diversity Campaign with Ella Stoller – World Premiere

VR in fashion – The latest campaign, number 3 in 2021, released in March. Buffalo Shoes is one of the most renowned shoe manufacturers and shoe retailers that exist in Europe. The brand is known in all countries and has its headquarters in Germany and London.

Of course, as a market leader, you always have to be a trendsetter. So the very first campaign worldwide, on the topic of diversity, was created with a virtual model. The model in the campaign is called Ella (CM Models). You will also see her later in a completely new project, because in the meantime the development department has reached the point where she can dance, among other things, but also talk! Step by step, to the virtual human.

Source: Youtube / Buffalo

What gets people excited? In the end, it’s always about a great story. Just like there are great series that are remade season after season, just like there are Hollywood characters in movies that don’t exist in real life, yet everyone knows.

Here begins an entirely new story.

MarcCain: Fashion Show with Zoe Dvir (VR) – World Premiere

VR in the presentation – From a “virtual fashion show” has been heard more often, but virtual then always meant only that the fashion show is streamed and not presented live.

Since January 2021, the world is a completely new one! World premiere in Berlin, here begins a new level. 4 virtual models, 8 real models and one show. We come together for the first time both worlds. How beautiful?

Source: Youtube / MarcCain

Realtor: Ella Stoller – World Premiere

VR in real estate – Ella, as a virtual person, has various skills that are gradually being expanded (developed). A big step was the ability of speech, simply put! Eventually everything ends up being programmed, which means in the end it’s all one giant “app” – very, very simply put! The more it is taught, the better it gets. The developers can then set all sorts of parameters, not just on the avatar itself, and of course lighting, clothing and much more.

This is a new level, because this is no longer just about fashion, but about real estate, with a high value. Accordingly, the presentation must be extremely high-end and qualitative. The fact that a virtual person now presents the brand, the real estate portal and also individual properties is really a new step when it comes to presentation. Where is the future heading? Trade shows, interviews in fashion magazines?

Here is a very first small glimpse, a quick video screenshot in the evening, of the very first pulse that are online.

Virtual influencers: marketing and strategy

Virtual influencers, digital avatars, whatever you want to call this new category of “people,” they will leave a lasting footprint in advertising and marketing. Best practice projects, like from Los Angeles show that I can get millions of people interested in a virtual person, so much so that they actively follow him to get daily news.

The world of virtual influencers is small because the investment costs are extremely high. Entire teams work on writing codes, optimizing designs and so on. But there are a few who believe in it! Check out here the first, virtual people, avatars, models or influencers…. of the world at:

• Virtual influencers

Source : Zoe / CM Models

Camping, roof tent, vacation: travel trends

Why do millions love camping & nature?

Roof tents combine all the advantages, from tents to tent trailers, caravans and motor homes, many swear by them.

Inexpensive, independent: Travelling in a roof tent

Why? They are cheap, they fit any car model and you are independent of hotels, rental cars, etc. Wake up at the lake, shopping in the city, no extra driver’s license like with caravans and motorhomes. Roof tents are simply mounted on the car and you are ready to go. No trailer hitch, no extra driver’s license, ready to go right out of the box and all for between €1,500 and €4,500. For couples or young families with baby, the roof tent pays for itself after 10, 11 saved hotel nights, for most less than 1 holiday and you stay overnight as cheap and flexible as never before.

Who goes camping? Statistics and age

If you look at statistics on camping and the different target groups that are interested in camping, you will quickly see that camping is an age-independent phenomenon. The very young go camping, the old drive through the country in a motorhome.

In between, one variant in particular is popular, the roof tent for your own car.

Everybody loves camping

Since we as a social media agency also want to take a little look at the different age groups, here are official figures from the German Federal Statistical Office (Statistia, 2020). Indeed,

Age group, share of campers, share of population

• 14 – 19 years: 10.3% / 6.7%
• 20 – 29 years: 18.0% / 13.6%
• 30 – 39 years: 19.2 % / 14.7%
• 40 – 49 years: 17.9 % / 14.5%
• 50 – 59 years: 17.7 % / 18.8%
• 60 – 69 years: 10.7% / 14.4%
• 70 years and over: 6.3% / 17.3%

Holiday in Germany, Italy, Croatia, Denmark or France, with the roof tent you are immediately on the road.

Holiday without “must”: assembly / disassembly in 1 minute

The biggest advantage and what many appreciate in camping holidays, is clearly the flexibility, spontaneously to the beautiful mountain lake, yet the small shopping trip in the city (impossible with the camper), then back to the country or to a nice campsite, maybe even with a restaurant; or yet pithy in the forest with campfire. The next day it goes on to the next region.

This great flexibility is made possible above all by the rapid erection and dismantling of roof tents.

Setting up a rooftop tent is so quick that it won’t take you more than a minute, even on your very first try. In fact! The technical construction has been developed in such a way that you do not need any tools or strength to erect the roof tent. Basically, you unfold the roof tent once by 180 degrees. You then climb into your roof tent via a small ladder. Voila.

Then there are of course much larger forms of roof tents, eg for families, up to 5 people. Who still needs a number larger, which can buy a folding tent trailer, which is relatively space-saving, light and expanded quickly 10 times as large, with awning, canopy and everything that goes with it. For even more comfort, or for longer road trips perfect.

Made in Germany: Campwerk

Our recommendation? Campwerk. Technology, quality and stability. Starting at 1,200 euros for a two-man tent.

• Two man tent / 2 persons
• Small family / 2-3 persons
• Family tent / up to 4 people
• Alternative: iKamper up to 4 persons

Camping holiday with roof tent on the car

Are you longing for an adventurous and at the same time relaxing holiday? Then camping is just the right thing to get away from the stress of everyday life, enjoy a unique feeling of freedom and spend a lot of time with your loved ones. Especially for several days or even weeks, there is a super comfortable and practical option that is becoming more and more popular: A roof tent on the car!

The most comfortable way to sleep in nature!

Camping is becoming more and more popular with young and old and especially travelling with a roof tent on the car is becoming more and more trendy! A roof tent convinces with a completely flexible travel option, the quick and easy setup, a comfortable living and sleeping area and the unbeatable price-performance ratio. You can start your holiday immediately and travel to any place you want, with a rooftop tent you are guaranteed relaxation, adventure and the feeling of being close to nature. If that doesn’t sound like the best plan for your next holiday?! Here you can find out everything there is to know about a camping trip with a roof tent!

Here you get an insight into camping life with a roof tent! Passionate campers report on their unique road trip to Norway and take you along on their exciting journey.

Practical, simple & convenient< With no other holiday and camping option are you so close to the stars! In a comfortable, luxurious roof tent on the roof of your car. Whether you drive a BMW, Audi or Opel - a roof tent can be mounted on almost any car, if the appropriate roof racks can be mounted on the roof. When folded up, the roof tent takes up no space and when unfolded, it offers a huge area to sleep and live in. It's extremely comfortable and convenient, and offers you an amazingly large sleeping and living area for up to 5 people when unfolded. If that's not enough space for you, you can extend the whole thing with an add-on tent or tent trailer and create an additional area for cooking in the camping kitchen, eating, showering, playing or relaxing.

Advantages: Travelling with the roof tent

A roof tent is actually a normal tent that is already on your car while driving. This means that it does not take up any space or storage space on the road and can be unfolded at any time. The setup is very easy and can be done with just one hand movement. You then have a large, high-quality and robust tent at your disposal, which you can easily climb up with the help of a ladder. A mattress is already in place, so you don’t have to think about anything else. In the best case scenario, mosquito nets will keep mosquitoes at bay and an integrated mattress pad will keep dirt and moisture out.

• Takes up no space / storage space on the road
• Easy handling
• Quick assembly
• Comfortable, convenient bedroom
• Additional living space and usable space
• Space for up to 5 people
• Ideal for families
• Robust, stable and waterproof
• Integrated mattress, ladder, mosquito net etc.
• Extendable with add-on tent / tent trailer / awning

Alternative to motorhome, caravan, camper van & Co.< As you can easily see, a roof tent combines all the advantages of other travel methods. It's not as big as a caravan or motorhome, so you can get anywhere quickly and generally drive as fast as you would in a car. Plus, you can park anywhere, even in the smallest parking space, and you don't have to deal with handling the car. However, when assembled, despite its compact size, it guarantees you a large and, above all, comfortable living space for all family members. It is also important to mention that a roof tent is much cheaper than a motorhome or camper van! While you have to put at least 30,000 euros on the table for these and then possibly still have to take care of the installation or conversion, a roof tent costs you just about 2,000 to 3,500 euros, including the complete equipment! Of course, the nature-loving feeling of camping under the open sky is not lost! The panoramic windows give you an incredible view of the sky and the stars. So what are you waiting for? If this sounds perfect for you, then you should buy a rooftop tent and spend a carefree and unforgettable holiday with your loved ones! These advantages result with a roof tent:

• Cost-effective variant (excellent price-performance ratio)
• Flexible travel is possible (vacation can be started directly)
• Roof tent fits on any car
• No speed limit
• Space in every parking space / parking space

Now that the advantages of travelling with a roof tent have been listed and you have learned why travelling with a roof tent is the best holiday option, the question remains: How does the roof tent actually get on my car? Here you will find everything you need to know about mounting the tent and setting it up at the campsite.

Roof tent assembly: Instructions in a few steps

The only thing you have to do, or rather think about, in order to use a roof tent is to mount it on the roof of your car before you even start. But will a roof tent even fit on my car?! Probably yes, because in general a roof tent can be mounted on any car, as long as it has the appropriate roof racks. So whether you drive an Audi, BMW, Opel or VW – nothing stands in the way of your camping adventure with a roof tent.

Assembly, mounting & handling< Before you start your journey, the specialists at the point of purchase will lift the finished, folded roof tent and slide it onto the carriers on the roof of your car. Once the whole thing is securely fastened, you can start your trip with the tent folded up on the car! When you're on the road or at the campsite, all you have to do is undo all the loops, remove the protective cover and then simply unfold the roof tent completely with a flick of the wrist. Now just put up the ladder and lock it, and you're ready to go into your large, comfortable living area. Here's how the assembly works before you start your journey:

1. Fitting the roof rack on your car
2. Lift the folded roof tent and push it onto the roof
3. Roof tent has rails that slide onto the beams
4. Fasten the whole thing securely (the experts at the store will help you)
5. Close protective cover

Set up at the campsite or on the road:

1. Detach the protective cover and loops from the roof tent
2. Fold up the roof tent once completely
3. Attach stem and secure everything
4. Set up and lock the ladder
5. Climb up and enjoy the comfortable sleeping place

Video! Setup without effort

Now you know how easy and uncomplicated it is to set up a roof tent, but now you can watch an informative video in which everything is explained and shown to you in detail. If you couldn’t really imagine the whole thing until now, after this video, which already has half a million views, you are definitely smarter and best prepared for your next holiday with a roof tent.

Car roof tent for couples or the whole family

A roof tent is not only set up in seconds, but also offers a lot of space at the same time. This makes it a must-have on the campsite – whether for couples or the whole family. Are you travelling as a couple with your boyfriend or girlfriend? No problem in a small roof tent! Travelling with your whole family, including children? You can also find the right XXL roof tent for 4 or even 5 people.

Roof tent 2 persons: Holiday for couples

If you are planning a holiday with your partner, a two-man tent is perfectly adequate. Even with this, in addition to a comfortable sleeping area, you’ll also have enough space for other uses, such as playing. Even a toddler would find room in the middle of you. You are completely flexible with your travel route and can park and stand anywhere with a roof tent. A holiday with a roof tent is therefore the best way to enjoy the togetherness and tranquility in idyllic nature and to admire the starry sky from your tent until late in the evening.

Roof tent for the whole family: 4 to 5 persons

If you are planning a holiday with all your loved ones, a hard-shell roof tent for 4 or 5 people is recommended. This offers you a huge sleeping and living area on the roof of your car and is all the smaller and more inconspicuous folded during the day. If the children and parents each need a bit more privacy, you can make sure that the tent has additional partitions so that everyone has a bit more peace and quiet at night. You can also get an additional extension tent or tent trailer, especially for very long trips, so that you have even more space to use on the campsite. You can use this extra space for cooking with a camp kitchen, showering, playing or just relaxing, or you can divide the sleeping spaces so that some family members have a comfortable place to sleep in the tent trailer.

Of course, depending on how many people you are traveling with, one or the other roof tent variant offers more for you. But what are the costs if I decide to buy a roof tent?

Roof tent / Vanlife Lifestyle: 5 travel stories

Suitable for families, advantages & alternative to the camper van? Close to nature, a feeling of freedom and at the same time pure adventure and relaxation! A trip with a roof tent guarantees all this. Every morning completely free and spontaneous to decide when and where to go. These passionate campers have fulfilled their dream, left their stressful everyday life behind, grabbed a roof tent and plunged into the camping adventure. Here they report on their experiences and the unique experience of their multi-day or week-long roof tent trip.

• Roof tent: Experiences

• Vanlife: Experiences

Costs: Buy roof tent

You want to buy a roof tent? Then there is the question of how much a roof tent actually costs. Depending on the size, model and additional equipment, the price of a roof tent can of course vary. For a 2-person roof tent with integrated mattress and ladder, you can plan from about 1,500 euros. Depending on which shop you buy it in, maybe a little more or less. A large hard-shell roof tent, in which the whole family finds place, can cost gladly around the 3,500, – to 4,000, – euro. Although this sounds like a lot of money at first, it is well worth the investment as you will have to pay for it once and you will be guaranteed a stable and high-quality tent that you will most likely be able to use for many holidays.

In addition, a caravan or motor home would be even more expensive and the overnight stay in a hotel would also dig deeper into your pocket in the long run. Therefore, a roof tent is worth it just because of the price-performance ratio, as it combines everything you need for a successful holiday.

These are the costs you will incur for a high quality roof top tent:

• From 1.500,- Euro for 2 persons roof tent incl. mattress and ladder
• From 3.000,- Euro for hard shell roof tent (4 / 5 persons), incl. accessories

Rent a roof tent

If you are still unsure whether a roof tent is really the right thing for you, you can try it out for a short trip! Just grab your loved ones and rent your roof tent for a few days. The cost for this is about 30,00,- Euro per day, so you have to pay the corresponding price depending on the duration of your trip. This way you can easily test a roof tent on your own car and convince yourself of the advantages of a camping holiday with a roof tent!

Regardless of the size of the roof tent, there are still different models and variants between which you can decide. What are the differences and what do I need to consider when buying?

How much does a complete rooftop tent road trip cost?

Whether you decide to buy or rent a rooftop tent, there is of course the question of how much money to budget for when you are on the road. First of all, you don’t have to spend anything on accommodation, as you always have your sheep’s place ready on the roof of your car. There are still costs for food, fuel, campsites and other expenses.

Check out the video below where passionate campers talk about their 16 day camping trip to Norway. How their itinerary was and what they paid along the way they show you here. Finally, you’ll get some more helpful tips and tricks from them to be prepared for your holiday.

Variants, models and tips

Which roof tent is the best? If you want to buy a roof tent, depending on the duration of the trip, the region, the route and the number of people you are travelling with, one or the other model might be more suitable. Of course, there are various manufacturers, such as Campwerk, who have a large number of different roof tents ready, so there is something for everyone. Firstly, you need to ask yourself whether you prefer a folding entry level roof tent or a hard shell roof tent. The latter not only looks more premium, but also offers a lot more space and storage, is more robust, better insulated and dries faster. Just to name a few advantages. However, a foldable tent is ideal for camping beginners.

If you want to travel with 4 or 5 people, you should make sure that there are individual partitions so that children and parents, for example, have a little more privacy at night. Of course, in the best case, there should also be an integrated mattress and ladder, so you don’t have to worry about anything on the road.

Advantages of a foldable fabric tent

• Ideal for beginners
• Lighter dead weight
• Can be easily assembled and disassembled
• Integrated mattress and ladder
• Extendable with extension tent / awning

Advantages of a hard shell roof tent

• Large sleeping and use area
• Suitable for several people
• Robust and stable
• Not felt while driving (even in strong wind)
• Quick and easy to open and close
• Well insulated / weather and heat resistant
• Solid roof (protection e.g. in case of hail)
• High quality design

Holiday with roof tent: What do I have to consider?

Now that you’ve learned a bit about travelling with a roof tent, you can imagine why it’s the best way to travel for passionate camping fans! You are completely flexible, can park anywhere and drive as fast as you want. Anytime, anywhere, you can create a large yet super comfortable living area in no time and with no hassle, while still maintaining that unique feeling of sleeping outdoors! Sounds like you can get started right away? To clarify any questions you might have, here’s everything you need to know along the way.

Which car is suitable?

Which car is actually best suited for a roof tent? As already explained, it does not matter which car model it is. A roof tent can actually be mounted on any car as long as the roof load is at least 50kg, which is the case with most cars. You just need the right roof racks and a roof tent can be set up – whether for 2, 3, 4 or 5 people!

Pitch, car park and camping site

Where am I allowed to stand with a roof tent? Are there any rules that I have to observe on the road? In general, you can park your car and roof tent at any campsite and spend the night there. In addition, it is permitted in Europe to park your roof tent in public parking lots, so that you can take a break at any time while you are on the road. As long as the roof tent is folded in, it hardly stands out from the car. You can therefore use it in the same way as a normal car. If you want to unfold the tent and spend the night, you should choose a larger pitch or campsite to feel as comfortable as possible.

Installation on the roof

How do I actually get the roof tent onto the roof of my car? The roof tent is lifted onto the roof of your car before the start of your trip, preferably by two specialists, complete but folded up, and then pushed onto the roof racks. These must of course be mounted on your car beforehand. If the vehicle height is too high, the car tent can also be lifted onto the roof with a forklift. However, all this is taken care of at the time of purchase, so you don’t have to worry about anything yourself and can simply drive off with the finished roof tent.

Accessories and other equipment

Last but not least, you might want to ask yourself whether you need any additional accessories for the roof tent. Usually, your roof tent already comes with an integrated mattress, ladder and, in the best case, mosquito nets for the windows and entrance area. If necessary, you can also purchase a suitable mattress underlay to keep moisture and dirt out. Otherwise, you might want to consider matching hanging lockers, so that you can even keep things tidy in the tent.

If you are travelling with your loved ones for several days or even weeks, it is worth considering investing in an additional tent, awning or tent trailer. This will increase your living space by quite a bit, making your holiday a carefree, relaxed and unforgettable time due to the numerous possibilities of use.

You could use these accessories on longer trips:

• Extension tent or awning for expansion
• Awning as sun and privacy protection
• Wall cabinets for order in the tent
• Mattress underlay against moisture and dirt
• Mosquito nets for windows and entrance (partly already integrated)

Tips. Popular destinations for camping

Now you have learned a lot about the new hype around the rooftop tent and especially a camping holiday with a rooftop tent. Now that you are well informed and prepared for a camping holiday with your loved ones, you just have to find the right itinerary. What are the best places to go camping? Where should I start and how long should I stay in each region? Of course, you can plan your trip individually and be completely spontaneous on the road. That’s the beauty of a roof tent! You have a place to sleep anytime and anywhere, so you are completely flexible and can plan your holiday as you wish.

Here are some tips for popular, idyllic and beautiful places to camp:

• Baltic Sea (e.g. Rügen, Usedom)
• North Sea (e.g. Sylt, Borkum)
• Lakes in Bavaria (Chiemsee, Eibsee, Hopfensee)
• Regions around the Moselle
• Resin
• Black Forest
• Berlin / Hamburg (mix of city and nature holiday)

“How Beautiful” by MarcCain (VR fashion show)

Here is the first fashion show, worldwide with digital models. Created by MarcCain; Digital Models by CM Models / Zoe 101. Read more about virtual influencers here.

Camping in a van: nature, freedom & adventure< What is so fascinating about camping? Alone the completely flexible and spontaneous day and travel arrangements, but also the feeling of complete freedom in nature. The day can be planned individually and where to go next can be decided freely. Everything you need is always with you and you are completely on your own, far away from everyday life. When travelling in your own van, you don't need much, so you can live very cheaply and experience the adventure of a lifetime along the most beautiful places in the world. Maybe you'd even like to build your own van yourself? This way, you can turn your own camper into a small, comfortable apartment with a lot of attention to detail during the preparation phase. Not only will you save a lot of money, but you'll also gain useful experience in handicrafts and can later proudly claim to be travelling in your own converted van! This is what a camping trip with campervan guarantees:

• Flexible travel and the feeling of complete freedom
• Nature connection
• Spontaneous and individual day planning
• Low cost lifestyle
• Independent, creative expansion
• The adventure of a lifetime

VanLife Stories: Campers tell of their experiences

While you might still be thinking about buying your own camper or even upgrading it yourself, these passionate campers have already embarked on the adventure of a lifetime: the dream of flexible van living! Here they tell you their stories, their journey around the world, the costs involved and the pros and cons.

At the age of 19 alone through Europe

Germany’s youngest vanlifer! So young and yet already travelling alone – Neele has fulfilled a dream together with her dog and travelled through Europe with her van. Her own van has a bedroom, a kitchen and a dining area. She is completely in control of her itinerary and how to spend the day. However, she already has plans for after the trip: studying music. That’s why she has her electric piano with her when she’s on the road, so she can practice hard. So life in a van is anything but unspectacular and boring. Take a look at her exciting journey and her lovingly furnished camper van here.

Would you also like to take a trip in your own van, but don’t want to have to dig quite so deep into your pocket? Then simply build your own van!

Camper conversion: VanLife dream!

These two young campers have taken the tools into their own hands! In order to fulfill their dream of a flexible trip around the world, they bought an old van and converted it into a comfortable camper van completely on their own – all in just two months! Here you can watch their exciting story and the detailed conversion of their van. In addition, the two give you helpful tips on what you should consider when converting and how you can get around as cheaply as possible.

But how much does a self-build cost anyway?

Costs for a camper conversion

The dream of their own, self-built and furnished campervan have also fulfilled these two and converted an old van to a real camper. Without much prior knowledge, with a lot of time and attention to detail, but low budget, the two have furnished the entire van alone. Even though there were some difficulties in between, they managed to turn a used van into a fully equipped and mobile camper. In this video you can find out what the costs were, what the most expensive part of the extension is and where you can save the most money!

That takes care of the first expenses. But how much additional money do you have to plan for on the road?

Financing Vanlife: 10 Tips!

Once the van has been bought and fitted out, the journey can begin! Living in a van is the cheapest way to travel, but if you’re planning a long-term trip or even a whole life in a van, you’ll need to be able to afford it in the long run. In this video, an avid camper shows you 10 different ways to make money from van life.

1. Simply do your job online on the road
2. Workaway/Wwoof: Help against board and lodging
3. Seasonal jobs: entertainer, grape picker, ski instructor, etc.
4. Rent and lease van (save costs)
5. Working abroad: city tours, waitressing, theme parks, etc.
6. Blogging
7. Use your strengths
8. Start your own business
9. DIY: Sell handmade
10. Bus extension + sale

Alternative: tent trailer! 10,000 km road trip to Istanbul

Having your own converted van sounds tempting, but there is an alternative that is super comfortable and guarantees an equally flexible trip. A tent trailer that can easily be attached to your own car! On the road, it is folded up on the trailer and can be easily set up into an enormous, comfortable living and sleeping area in just a few minutes! In this video you can watch the 10,000 km journey of campers with the tent trailer all the way to Istanbul, which is guaranteed to make you want to go camping!

Camping: Trend Individual Travel & Nature<

1. Camping Trend: Overview, Prices & Statistics<
2. Roof tent lifestyle: 5 travel stories

Camping Trend: Overview, Prices & Statistics< Why do you write about roof tents? Because we love them and camping holidays, just like millions (~18% of 20-60 year olds) of Germans.

For many years there has been a movement that is growing: Individual travel! Holidays in a two-man tent, family tent, “vanlife” or camping site – there are now millions in Germany who love camping, as will be seen in the statistics in a moment. On Youtube, Instagram and TikTok we see adventure, campfires and pure nature.

But what’s the best way to travel? There are several options, from a simple tent to a big, bulky camper van; complete with shower, camping kitchen, 4K screen and bedroom.

• Roof tent & Camping<

Roof tent lifestyle: 5 travel stories

Suitable for families, advantages & alternative to the camper van? Close to nature, a feeling of freedom and at the same time pure adventure and relaxation! All this guarantees a trip with a roof tent.

Every morning completely free and spontaneous decide when to go on and where to go. These passionate campers have fulfilled their dream, left their stressful everyday life behind, grabbed a roof tent and plunged into the camping adventure. Here they report on their experiences and the unique experience of their multi-day or week-long roof tent trip.

• Roof tent lifestyle: 5 travel stories

Yubo? “Best Of Snapchat and Youtube”

Yubo about itself (source: Yubo): Yubo, “the leading platform for young people” to socialize online. That’s what Yubo says about itself. What’s behind it? Today, Yubo is releasing a series of new platform updates, for Snap Inc. and YouTube to create personalized experiences for its users.

• To Yubo

Co-founder & CEO Yubo is Sacha Lazimi. A still unknown name. However, in November, Yubo announced its $47.5 million Series C funding round. This brings the company, in less than a year, to $60 million.

Yubo & Snapchat

Ergo: Yubo links YouTube and Snapchat

Through Snap’s Camera Kit tool, Yubo’s 40 million-plus users worldwide can now access Snapchat Lenses through Yubo to enhance their livestreams.

Camera Kit itself, invites developers to leverage Snapchat’s camera, Snapchat’s AR capabilities and Lens carousel. Filters or Lenses are extremely popular among user groups up to 35 years old, primarily among teenagers, of course.

There are currently 30 Lenses available through integration with Yubo, which have also been quickly adopted by Yubo users, according to the company itself. Since the launch of this new feature, 15% of videos streamed on Yubo have been “lensed,” and more than 600,000 lenses are used daily.

• 15% of steams use a lens
• More than 600,000 lenses in use every day

Top 10 Lenses (Filters) on Yubo

The top 10 lenses in use on Yubo are:

1. Big mouth
2. Clout Goggles
3. Black and White
4. Cute Devil
5. Light
6. Bubbles
7. Hellio Head
8. Sun Ray 02
9. Dizzy Bird
10. Deal with It

Yube & YouTube: Livestreaming feature

Within its livestreaming feature, Yubo has directly integrated the YouTube app / platform. YouTube is the #1 streaming platform in this world. The integration allows users to livestream on YouTube, search videos and watch videos together, in real time. By integrating YouTube, friends can hang out offline and watch videos or TV shows together and share that experience with new people – that’s Yubo & Youtube.

New: Mood

.
To support the new tailored approach, Yubo is also introducing “Mood,” a kind of recommendation engine. Users specify their interests, such as what they would like to do or what they would like to see on Yubo. You then not only see this content in your news stream, but other users with similar interests are also suggested to you.

This way, Yubo wants to enable even more, tailored interactions and make finding information, easier.

“These new functionalities are super exciting to implement on Yubo. A big part of our last funding round was to expand our product offering, which we are doing today by diversifying the ways our users can interact within our livestreams,” said Jeremie Aouate, CPO at Yubo. “Building strong UI/UX has always been one of our priorities, and working with leaders like Snapchat to add key features to our platform is a very powerful way to do that.”

Yubo Investment: The New TikTok?

In November, Yubo announced its $47.5 million Series C funding round, bringing the company’s total to $60 million in less than a year. As mentioned in the beginning, this could open up a new player. How much did it cost to make TikTok big? That investment was around 1 billion euros. However, TikTok was also very strong as Musical.ly before that.

Reading Tip. TikTok vs Instagram

.
Is Instagram afraid of TikTok? Competitive pressure: is TikTok the new Instagram? Currently, there are a lot of changes on the Instagram app. The extremely prominent Instagram Shopping feature, as well as a new aspect we noticed today while recording from the Marketing Podcast. Competitive pressure from TikTok is forcing Instagram to change. You should consider that in your social media marketing plan, too. For more on the current competition from TikTok and Instagram, check out the article here as an update.

• TikTok vs Instagram

Zoe Dvir: Instagram, Life, Everyday Life, and Activism.

There is so much more behind the beautiful photos on Instagram than just a pretty young woman. The virtual model studies, meets friends and stands up for the things she cares about. Sounds almost too perfect? The virtual influencer definitely shares her weak moments as well. Sometimes she shows herself when she is sick or when she, like all of us know it, couldn’t keep away from the sweets department while shopping. Often with her: her virtual friend and model colleague Ella Stoller.

Tip. Read more about virtual influencers here!

Facts about Zoe Dvir: student, model & dog owner<

The virtual influencer was not simply programmed to model. Zoe tells a story that many can identify with. The digital beauty studies, works, travels and lives a life that is known from many thousands of influencers before her.

• Art & Design Student<
• Bartender
• Model
• Vegetarian
• Dog Mom
• Volunteer with the Animal Rights Association

Instagram @zoedvir: How the virtual model shares her life

As a virtual influencer, your social media presence is everything. Social media is the only place a virtual model exists to begin with. And it’s also the place where you share and define your personality. This is not only true for CGI influencers, but also the human counterpart. In the way you present yourself, you create your brand. So it’s extremely important what you share with the outside world and how.

• Instagram @zoedvir

Zoe presents everything that is important to her: pictures from her travels, favorite corners in her hometown Tel Aviv and her own studio. Zoe is also a proud vegetarian. She likes to share that with her followers as well, showing off colorful vegetables and fruits. But Nobody’s Perfect! Zoe has just as much of a soft spot for vegan and vegetarian sweets as many of us do. Did you know Oreos are Vegan!!! A sweet girl with sweet preferences, who can resist?

Model’s hobbies: Salty sea breezes and delicious pizza

When Zoe isn’t wielding a paintbrush in her studio, mixing cocktails behind the bar or cramming for her next exam, she tries to spend as much time as possible at the beach. So it’s perfect that she’s from Tel Aviv, where the nearest beach is only a stone’s throw away and the often mild temperatures don’t get in the way of a relaxing day at the beach. So: beach bag packed and off we go! But be careful: heat and salt quickly lead to fluid loss, so Zoe refreshes herself regularly and looks forbiddenly good doing so:

An active lifestyle naturally makes you hungry. Good thing Zoe loves cooking and baking! The plant-based treats are healthy and, of course, just what you need after a busy day of work and activity. So she shows that an animal and eco-friendly diet is easy and can be fun too.

Activism: digital model Zoe Dvir for his four-legged friends

Vegetarianism and veganism are more popular than ever and the choice of vegan food in restaurants and supermarkets is growing all the time. In Zoe’s home country of Israel, 5% of the population follows a vegan diet. That’s more than any other country in the world. How fitting, then, that Zoe also counts herself among the ranks of the veggie front.

That veganism can be a healthy way of eating is clear and explains the 22-year-old’s great body, but Zoe is about much more than her own health and her own body. Her goal is to make her followers aware of abuses in the field of animal husbandry, but also sustainability. Zoe stands for reduced, conscious consumption, against fur and has the goal to make the masses aware of grievances and the effects of our impact on the earth.

Jobs for virtual models: Adidas, CHAIN, Bird and more

It’s impressive how Zoe Dvir manages to find time for modeling on top of her studies and job as a bartender. I guess that’s one of the advantages of being a 3D animator: Time doesn’t matter. Travelling, university, job and free time are easy to reconcile.

As an activist for animals and the environment, Zoe naturally likes to work for sustainable brands and those with the goal of creating change. A change that she herself also stands for, because virtual models do have sustainable aspects.

Adidas: On the road to sustainability

The German sportswear brand Adidas has had a very intensive approach to sustainability issues for a number of years and has managed to be part of the Dow Jones Sustainability Index for over 20 years as one of the leading brands in the field of sustainability.

This makes the digital model with a penchant for sustainable lifestyles perfect for representing the brand. The model Zoe is wearing on her internet profile is the Adidas Her Studio Cropped Hoodie.

• Price 54,99 €

CHAIN Fashion: digital influencer Zoe Dvir for eco-friendly clothing production, video

The Argentinian fashion brand Chain had the great honor to present their collection at the Mercedes-Benz Fashion Week in Moscow. The young label is dedicated to sustainable, gender-neutral fashion. The products are made in Argentina from local materials with gentle dyeing and processing methods. Chain actively tries to prevent fabric waste and pays attention to gender-inclusive cuts.

For these reasons, Zoe Dvir and Chain are just a perfect match. Chain stands for everything Zoe lives. Sustainability, connection to home and nature. These similarities are also exactly what comes across in Chain’s commercial. The virtual model presents herself minimalistically in a white, figure-flattering jumpsuit and is slowly surrounded by ivy vines.

NJoy Design: Virtual Influencer Meets Hand Painted Clothing

You could almost say art meets art, because there’s a lot of design work that goes into a virtual model too. The Israeli label NJoy offers creative, hand-painted clothing by artists and the goal to bring a bit of virtuosity into your life.

Bird Scooter: digital influencer for e-scooters

The e-scooter macro-sharing provider Bird Mobility, which is also represented in Zoe’s hometown of Tel Aviv, has also teamed up with the cute curly-head to showcase its product. At just under 20 km/h, Zoe takes to the streets of Tel Aviv to visit her favorite spots. Whether that’s a café where she meets up with friends or the Apple store with the latest models.

Virtual fashion and sustainability

Digital and virtual fashion are one of the latest developments in sustainability for fashion. In the past, the fashion industry has increasingly moved in a direction that is detrimental to the planet and the environment. In the spirit of protecting the climate, many brands have moved to more sustainable production processes. Virtual fashion, like the models who wear it, is designed in 3D programs and then turned into reality with 3D printers.

A major advantage of this production method is the avoidance of material waste, which would normally occur in the traditional design process by hand. The large technical differences in the design process and the financial aspects that go hand in hand with them make it difficult to establish this method on a widespread basis.

Digital models like Zoe Dvir for sustainability

Not only does the activism of the young influencer help raise awareness for socially relevant issues, virtual models are also the people who wear and present the computer-animated clothing. In the competitive model business, however, it is never only relevant that the clothes are worn, but also who wears them.

With supermodels like Gigi Hadid, Kylie Jenner and co. a label simply gets more attention. This is where virtual influencers come into play. They bring their personal followings and are already a more recognizable face. Plus, Instagram success already proves how well the guy is received. Digital influencers represent the perfect middle ground between individual CGI models and real supermodels.

ZOE0.1: Digital Influencer Forge, Social Media Agency & Production<

ZOE0.1 specializes in creating and marketing digital influencers. The agency's beautiful avatars are created in the finest design work, the CGI models according to their own taste and then backed with a suitable story. Thus, three unique digital influencers are now part of the agency's portfolio:

• Zoe Dvir
• Ella Stoller
• Diana Torre

Each of the three young women has her own story and personal interests. Zoe, as we have already discovered, is a student, bartender and model. Ella stands out with her pink hair and is an influencer who wants to reach the top. She has already made her first appearances on Israeli television. The South African model Diana Torre is currently working as a dancer in London.

Booking: Zoe Dvir and Ella Stoller at CM Models

To perfectly prove their sense of time, the young model agency headquartered in Cologne has signed the two digital models. CM Models(model agency) represents a variety of aspiring and successful models and has already worked with well-known brands such as Chanel, Dior, Balmain and many more. A perfect match for the successful digital influencers.

Reality meets VR – Social News!

The world’s first virtual fashion show – We’ve already written about virtual influencers on the social marketing blog, including the biggest of them all, Lil’Miquela. Today was the world premiere in Berlin! Reality meets virtual reality. Fashion in the sign of the times – is this trend here to stay?

First virtual fashion show / fashion movie

Lil’Miquela has made a rise since 2019 that no one would have thought a virtual, digital person could achieve. She now has nearly 3 million followers on Instagram alone. In 2021, virtual people will be seen on the runway for the first time, today. Pictures say more than 1,000 words.

• Fashion show: Reality meets VR

Digital tattoo model on social media like Instagram & Co.<

We know the mysterious Blawko 22 as the model friend of Robot Beauty editor Lil Miquela, but who is Blawko? Like his model friends Bermuda and Lil Miquela, the male virtual model was created by Brud, founded by Trevor McFedries and Sara DeCou. Brud’s logo on his right thigh is one of his many tattoos on his body.

Blawko22 is one thing in particular: self-confident. The young robot has almost fallen in love with his own reflection! The virtual male model would love to clone himself so that she can kiss herself on the forehead. The beau convinces with his smooth buzz cut, the airy eyebrow slits and the facial tattoos.

In terms of fashion, Blawko goes for a stylish, urban streetwear style. His special trademark is his mask, which covers his mouth and chin. So far, there is no picture of him without the face covering. This makes the attractive model mysterious and enigmatic. Unusual and exciting at the same time, this makes him all the time! However, we hope that Blawko’s mask will fall soon…

Tip. Read more about the most famous virtual influencers here!

Instagram: Posts with Brud Friends and Stylish Outfits

On Instagram you can follow the daily life of digital model Blawko 22! Whether it’s photos of him from everyday life, clique photos together with Lil Miquela and Bermuda, gaming videos or memes – Blawko’s profile is always worth a visit. Sex sells: In many of his photos, the attractive male model presents himself bare-chested and shows us how sexy the models of the new generation are!

Youtube: Blawko’s tips for love, life and the perfect body

The digital influencer reaches thousands of subscribers with his videos. Do you need help with love, fitness or cooking? Then you’ve come to the right place! On his channel you can find tips on flirting with women or learn more about the life of a robot!

Jobs & Bookings: Supreme, Off-White, Balenciaga<

In terms of career, the male model is in no way inferior to his female colleagues! Luxury labels like Balenciaga, Supreme or Off-White want the special Blawko look to present their fashion!

If there's one thing Blawko takes care of, it's his skin. Proper skin care is a daily ritual for him. Who better to advertise Glossier Skincare than him!

Dating, women and relationship with Bermuda

As you can see in his YouTube channel, Blawko knows a lot about love. But how does it actually look like with him himself with love?

Blawko is a real ladies man and knows how to make the perfect impression on women on dates! But what about a committed relationship? There is supposedly a bizarre love triangle between him and Miquela and Bermuda. We eagerly await dates in Blawko’s love life!

Bermuda on Instagram: virtual Insta-Baddie

The young model from Los Angeles presents herself on Instagram like the typical Insta-baddie: flashy colours, eye-catching make-up and lots of bling bling. But instead of a polished image, Bermuda shows antagonistic traits. She loves controversy and scandal and jumps into them without fear of losing face.

Tip. Read more about virtual influencers and who you should know among them!

The digital model and her friends like Lil Miquela and Blawko22

@bermudaisbae is not a lone wolf, quite the opposite. She has solid references to many other virtual influencers. Lil Miquela and Blawko22, in particular, keep popping up on her profile. She shares a close familiarity with the latter in particular, as the two were a couple for a while. However, the love didn’t last too long.

The reason for the separation of the tattooed bad boy and the sexy blonde were personal differences. The two were just too different, which led the virtual male model to the conclusion that the relationship had a negative impact on his well-being. However, the two ex-turtle doves remained friends.

Scandal: Lil Miquela vs. Bermuda?

The biggest scandal Bermuda launched so far was to reveal the identity of girlfriend Lil Miquela to the public when she had not yet shared her virtual nature with the world.

Bermuda published a post in which she claimed to have given Miquela Sousa the chance to show her true colors to the world, otherwise she would. This beef generated an incredible amount of attention and even helped Lil Miquela expand her fame.

So the drama was just a publicity stunt to draw even more attention to the two. With success, because Miquela now has almost 3 million followers on Instagram. A number many real-life influencers can only dream of. With this fame come modeling jobs and many brand deals.

“Bermudaisbae” and her role models: Instagram bitch to the power of ten?

Further, the model avatar remains not entirely without controversy. Scandals feed her success and are what make her so appealing. Of course, Bermuda’s creators know this too, and cleverly play on the bitch trope they’ve chosen for Bermuda. A lot of spoiled brat and a little bit of malevolence make Bermuda what she is.

Her great role models make use of similar clichés. so she looks up especially to Regina George from Chick-Flick Girls Club: Caution Biting! (OV: Mean Girls) and likes to make use of her style and features. But fans of the film know that Regina is also just being that way to cover up her own complexes and problems. And above all, the film teaches us one important thing: popularity is never as important as true, honest friendships and peace with yourself.

In the end, Bermuda seems to have understood this as well and quickly reestablished a relationship of trust with her friends.

Brands presented by the virtual model: Vetements, Chanel and Co.

As an influencer with almost 300k Instagram followers, you naturally arouse the interest of many brands and can land the one or other brand deal. It’s also part of the modeling profession, especially as a digital model, to make brands aware of you. This works especially well by presenting designs of the brand for free.

Pretty in Pink: Trend label Vetements with virtual influencer Bermuda

Launched in 2014, the design collective began with the aim of producing down-to-earth fashion. The simple approach turned out to be hugely successful and Vetements went from being an underground label to a name that’s on everyone’s lips, especially in streetwear. However, as the luxury and sportswear markets continue to merge and shape the looks on the streets, the brand has shot to the forefront of the fashion world.

Bermuda proves just how well the bright pink of the brand’s turtleneck matches her complexion, which she probably has the California sun to thank for, on her Instagram profile.

Mercedes-Benz: In an off-road vehicle through the dusty streets of LA

The German car manufacturer is also extremely popular in the USA. Especially the SUVs stylized in English also called G-Wagen have it stars and influencers taken. So it’s no surprise that the blonde model doesn’t miss the chance to pose with the car in white.

Elegance á la Chanel: favourite brand from Bermuda

The French traditional label is known for its noble fashion designs. There is hardly anyone in the world who has not heard of the brand and its founder Coco Chanel. At the latest with the chairmanship of Karl Lagerfeld, the fashion house has become an absolute must-have in the wardrobe of all fashion fans who think something of themselves. There is no question that Bermuda is something to be proud of. It presents a modern version of the twill suit. The skirt and blazer combination contrasts with her blonde hair and makes her blue eyes shine.

Music career and booking: where to see Bermuda?

The Californian, like many who cavort in the megacity of Los Angeles, has her sights set on making it big. The first step, a considerable Instagram following, is done. More projects of the pretty model can be found here.

‘Queen of Robots’ shows off her musical talent? – Video

What Miquela can do, Bermuda has been able to do for a long time – at least it looks like she thinks so. On her YouTube channel, Bermuda not only compares herself to stars like Britney Spears and Lindsay Lohan, she’s also trying to boost her music career. Song of choice: a cover of American band Red Hot Chili Peppers. A supremely ironic choice considering the RHCP’s songs like ‘Californication’ harshly criticise the LA lifestyle Bermuda stands for.

Still, with a sort of Barbie meets Y2K aesthetic, the young woman from Los Angeles is able to get her personal version of the song across well.

Booking: Virtual Influencers for Fashion Shows and Brand Deals

Virtual models bring with them many advantages. For one thing, virtual models don’t age per se. For another, virtual models don’t have a bad day at the shoot. In addition, the digital avatars trigger a kind of fascination. Time and again, the real existence of digital models is questioned. Rightly so, if you consider existence in a classical sense.

However, the popularity of social media and the virtual space have catapulted the very notion of existence into whole new dimensions. Dimensions that agencies like CM Models are exploring in Europe. The agency’s well-established and highly trained team helps to find the perfect (virtual) model for one’s own needs and shines with distinctive industry knowledge.

Virtual models like Zoe Dvir have already appeared at Fashion Week under the agency’s umbrella, securing one contract after another.

Camping with a roof tent: What you should know

First of all, some interesting information about the roof tent and especially about travelling with a roof tent. A roof tent probably offers you the most comfortable way to spend a holiday in nature. You can start your holiday directly after the assembly on the roof and are completely flexible in your travel arrangements. The whole thing is erected at the campsite with just a flick of the wrist. With an integrated mattress and ladder, you already have an enormous, comfortable sleeping and living area ready for individual use. Not to forget, the best thing about the roof tent: the unique price-performance ratio. From 1,500 euros you can have your dream roof tent mounted on your car and enjoy a carefree and unforgettable holiday – whether as a couple or with the whole family!

These are the advantages of travelling with a roof tent:

• Set up in seconds with just one hand movement
• Enormous sleeping and living area for up to 5 people
• Also ideal for families with children
• Most comfortable travel option
• Closeness to nature and a unique feeling of freedom
• Flexible daily and travel arrangements
• Normal continued use of the car (no speed limit etc.)
• Mountable on any car
• Amazing value for money

Made in Germany: Campwerk

Our recommendation? Campwerk. Technology, quality and stability. Starting at 1,200 euros for a two-man tent.

• Two man tent / 2 persons
• Small family / 2-3 persons
• Family tent / up to 4 people
• Alternative: iKamper up to 4 persons

You want to know more general information about the hype around camping with a roof tent? Then read all about the advantages, the setup, costs, different models and frequently asked questions here: Roof tent trend!

Roof tent: Alternative to the campervan?!

In this first video, passionate campers talk about their four-week trip with the roof tent. After they have already tried several travel options, such as the trunk of their car and a camper van, they came across the roof tent! Is a rooftop tent the best travel option and alternative to all other options? Here, the two share their experiences of their trip with the roof tent with you, answer frequently asked questions and show, or rather explain to you, the advantages and disadvantages of having a roof tent. In advance: The question whether the roof tent is the bester alternative to the camper van, can be answered with yes.

From the Dolomites to Venice

Here you can accompany the 2 adventurers Anna and Mario on their camping trip from the Dolomites to Venice. Which beautiful places they drove to, what they experienced and how relaxed and comfortable you can camp with the roof tent, you can watch in this video. In addition, they reveal some beneficial tips that make camping life much easier.

This is how expensive a road trip with a roof tent is

What does the whole fun of a roof tent trip actually cost me? At the beginning you have to buy the fully equipped roof tent, but then you don’t have to pay for accommodation on the road. You will only have to pay for food, cooking equipment, fuel, excursions, ferry crossings and other expenses. In this video, camping fans Anna and Mario talk about their 16-day trip with the roof tent, their route and their experiences on the road. In addition, they present you in detail what they have spent everything and on what and give you helpful tips for your own roof tent trip.

You will have to pay for this:

• Roof tent incl. equipment (bought or rented)
• Cooking accessories (gas cooker, cool box etc.)
• Food and catering on the road
• Other camping accessories (awning etc.)
• Fuel
• Ferry crossings (+tolls if applicable)
• Fees for campsites
• Additional excursions

Let’s do the math:

About 848,50,- Euro per person for the complete trip (incl. rented roof tent)

Norway with the roof tent: Tour to the Lofoten Islands

This couple also loves nature and especially camping! For them the ultimate solution: travelling in a roof tent! Here they take you with them on their multi-week trip to Norway and give you tips for your own trip! What are the advantages of a roof tent, how comfortable it really is and what you should keep in mind on the road? Even strong wind and rain can’t spoil their holiday – their solution? Check it out in this video.

https://www.youtube.com/watch?v=mbqoqWR0d08

Roof tent camping with the family: 10 tips!

Even if you want to go camping with your entire family, the roof tent is a very good and carefree option. Here you can accompany a family on their camping holiday including children. How you best proceed and what you should consider to get the most out of a rooftop tent holiday, they show you during their trip. Whether it’s packing recommendations, helpful outdoor life hacks or tips for chilly nights, check out this family’s top 10 tips and tricks for a relaxing camping holiday with a roof tent in this video.

10 Tips and Tricks:

1. Do not take too much with you
2. Only the most necessary toys
3. Electric blanket for cold nights
4. Boxes instead of suitcases
5. Gaffers and cable ties
6. Fairy lights
7. Carpet or tarpaulin
8. Use ladder wisely
9. Play Safe
10. Warm outdoor clothing

Roof tent: Camping holidays by car – Travel trends

The most comfortable way to sleep in nature! Camping is becoming more and more popular with young and old and especially travelling with a roof tent on the car is becoming more and more trendy! A roof tent convinces alone by a completely flexible travel option, the quick and easy setup, a comfortable living and sleeping area and the unbeatable price-performance ratio. You can start your holiday immediately and travel to any place you want, with a rooftop tent you are guaranteed relaxation, adventure and the feeling of being close to nature. If that doesn’t sound like the best plan for your next holiday?! Here’s everything there is to know about a camping trip with a rooftop tent! The overview, Travel Trend:

• Roof tent

Camping: Trend Individual Travel & Nature<

1. Camping Trend: Overview, Prices & Statistics<

Camping Trend: Overview, Prices & Statistics<

Why do you write about roof tents? Because we love them and camping holidays, just like millions (~18% of 20 to 60 year olds) of Germans. For many years there has been a movement that is getting bigger and bigger: Individual travel! Holidays in a two-man tent, family tent, “vanlife” or camping site – there are now millions in Germany who love camping, as can be seen in the statistics in a moment.

On Youtube, Instagram and TikTok we see adventure, campfires and pure nature. But what’s the best way to travel? There are various options, from a simple tent to a big, bulky camper van; complete with shower, camping kitchen, 4K screen and bedroom.

• Roof tent & Camping<

Vanlife Stories: Travelling by bus

Advantages, experiences, low budget DIY expansion & finance van tour – camping is becoming increasingly popular with young and old and especially traveling in your own van is an optimal option to switch off from everyday life and enjoy the feeling of complete freedom and closeness to nature! These enthusiastic nature fans have dared and plunged into the camping adventure with their own campervan.

What sounds completely crazy for other people but fascinating at the same time, is for these campers a fulfilled life dream! Take a look at some vanlife stories here, in which they report on their adventures and experiences on the road, and in the best case inspire you with tips and tricks for your trip!

• Vanlife Stories